E.W. Scripps Society of Alumni and Friends

10 Tips for Being a Successful Journalist

2009-04-06T16:34:00.000-07:00

In a recent speech at the Columbia Journalism School, BusinessWeek editor-in-chief Stephen Adler offered ten things that magazine journalism programs don’t tell their students. It's good stuff:

1. Your career will probably depend on luck.

2. Few journalists write really well, so you have an advantage if you can, especially as editing resources shrink.

3. Despite the current hard times, students have an advantage over professionals because they have tech skills, and aren’t entrenched in the hierarchy.

4. Attitude counts more than ever.

5. You’ve got to get known, because editors tend to hire people they already know.

6. Be essential, not discretionary.

7. Advertisers have much more power than ever, and that’s an enormous problem.

8. An editor-in-chief spends less than half his time doing anything even remotely journalistic.

9. Analog dollars make digital pennies, but online may save the industry.

10. The skills of a journalist have value, even if it’s not in journalism.

Shannon Davis

Tooting My Own Horn

2009-03-19T13:00:00.000-07:00

With so many magazines folding, with so many writers and editors sweating about losing their jobs or getting wage cuts, with so much uncertainty in our field, it's damn nice to hear some good news once in a while.

Yesterday, the American Society of Magazine Editors announced the category finalists for their 2009 National Magazine Awards, and let's just say it was an overwhelmingly awesome day for Backpacker magazine. We received four nominations, including one each in the brass-ring categories of General Excellence for both print and online.

The oft-used analogy for these awards is that they are the Oscars of the magazine world. That would make "General Excellence" like "Best Picture." The other nominees in our category are The Atlantic, New York, Texas Monthy, and W. Pretty stiff competition. To paraphrase my elated boss, Backpacker, a niche publication with a funny name getting more nods than titles like Vanity Fair who can throw millions at a single story "is as unlikely as squeezing a grizzly into a Nalgene bottle." But we did. Not only that, but every facet of our brand was recognized with nominations: print, online, and maps. It was a good day (and the 18 year old scotch tasted mighty fine during our mid-afternoon toast yesterday).

Beyond patting ourselves on the back, though, the National Magazine Awards give us a great opportunity, as writers and editors, to celebrate what we're doing right in our ever-changing industry. Winners, who receive the coveted Ellie trophy (top left) will be announced on April 30th in New York City.

Shannon Davis, Backpacker magazine

Freelance jobs inOhio

2009-01-28T09:43:00.000-08:00

Hey Cleveland, Columbus and Akron: How well do you know your city? Issue

Media Group (www.issuemediagroup.com), the online publisher of

soapboxmedia.com in Cincinnati and modeldmedia.com in Detroit, among others

is looking for writers, editors, photographers and videographers who know

the ins and outs of their cities -- not the obvious tourist attractions but

also the places you dont know unless a local shows you. We're looking for

people who love these cities, who want to engage others in their cities and

who can dig deep and turn out compelling stories, photos and videos about

their cities. We have freelance opportunities and some part-time work

available. Experience with web publishing is a plus. Knowledge of city

dining, arts, music and other scenes is another plus. Knowledge of urban

living and emerging new economy business is another plus. If this sounds

like you, please send clips and resumes to editor Clare Pfeiffer Ramsey at

clare@issuemediagroup.com.

Registration Open for Scripps Senior Saturday on Jan. 31

2009-01-13T11:09:00.000-08:00

The annual Scripps Senior Saturday will be held from 9:30 a.m. – 4 p.m. on Saturday, Jan. 31, 2009, in Scripps Hall. Sponsored by the Scripps Society of Alumni & Friends, this free event is held each year to help prepare graduating journalism students for their job searches. Seniors receive resume critiques and advice on their portfolios, cover letters, job hunting strategies, and more. Last year’s event drew 109 graduating seniors, the most ever!

The keynote speaker is Ernest Hayes, director of human resources for the E. W. Scripps Company, who will cover the basics of the job search process. There are also panels for the different sequences (i.e. public relations, magazine, news writing and editing/online journalism, advertising management, and broadcast), for students to connect with professionals and alumni in their fields. In addition, a panel of recent grads will share insider tips for being a valuable – and happy – first-year employee.

Students wanting to attend should email Sharon Case at cases1@ohio.edu with their name and sequence by Jan. 28.

Death of Print = Rebirth of Journalism?

2009-01-08T07:24:00.000-08:00

For those of us working in the trenches of the journalism world, it’s easy to get caught up in the day-to-day frenzy of just doing our jobs. But the bad economic climate—and troubles in our industry—is bringing philosophical question about journalism to the forefront.

For example, The Atlantic ran an intriguing article http://www.theatlantic.com/doc/200901/new-york-times asking, What if the New York Times ceased print publication? What would that mean for journalism?

Author Michael Hirschorn takes an optimistic view, asserting that rather than killing “real” journalism, the death of print could actually help it. “Over the long run, a world in which journalism is no longer weighed down by the need to fold an omnibus news product into a larger lifestyle-tastic package might turn out to be one in which actual reportage could make the case for why it matters, and why it might even be worth paying for.”

Of course, that’s contingent on media companies finding a profitable online profitable business model (so they can employ qualified, skilled journalists), and that hasn’t happened yet. But it’s an interesting idea to ponder.

—Allison Stacy, Publisher/Editorial Director, Family Tree Magazine

Would You Run This Photo?

2009-01-06T16:09:00.000-08:00

Funny things happen in the mountains, which is one perk to working at a mountain town newspaper. Our assistant online editor used to work at The Vail Daily, and as he was searching the blogoverse this morning (I hate the word "blogosphere"), he checked in at his old news paper and found a story and photography of some poor skier who'd fallen off the chairlift and was dangling, naked from the waist down, from the chair. Rescuers got to him pretty quickly, but not before another skier snapped some digital photos.

The Vail Daily decided to run the photos, which made Vail Resort pretty angry. The link below is a response from the paper's editor on why they decided to run the photo. What would you do? I'm curious to hear from SAF and students alike. ...I asked around our office, and most of us feel choosing to run it in the paper was in poor taste. Online? Sure. At least there you can warn people that they're about to see some bare, hairy buttocks.

(warning: in addition to insightful commentary, link contains an image of said buttocks)
http://www.porterstahoe.com/2009/01/only-at-vail-chairlift-fail.asp

~Shannon Davis, Backpacker Magazine

2009-01-05T12:11:00.000-08:00

A little insight as to what Scripps Society of Alumni and Friends is up to this month...

SENIOR SATURDAY: Our annual event provides senior students with advice, tips, one-on-one consultations and other valuable information through panel discussions and workshops led by Scripps alumni. The day is focused on getting a job in the current job market and succeeding during the first year on the job and beyond. Last year's event was Feb. 16 and drew 109 graduating seniors, the most ever! The 2009 event will be held on January 31st, 2009 – we encourage current seniors to attend!

Seniors: To sign up, please contact Sharon Case <cases1@ohio.edu> to register!

Get Listed in SAF's Networking Contact Guide!

2008-11-11T11:10:00.000-08:00

SAF's Networking Contact Directory is designed to help students and alumni find alums that can help with advice, job leads, resume critiques, etc. The guide is also great to help you keep in touch with other former Scrippsters. The directory includes information for alumni living and working in key cities in the United States and abroad. Each entry describes the alum's current job, areas of expertise and willingness to speak with students.

Please consider being listed in the guide. It is a great way to stay connected to Scripps and share your expertise with people who need it. Please contact Sharon at s_metzung@yahoo.com to be listed in the guide.

Freelancing for Fun and Profit

2008-11-11T07:23:00.000-08:00

I graduated from Scripps as a newspaper reporter. I now work as a magazine editor and do about three freelance stories or projects a month for various outlets. I stumbled my way into a steady freelance business, and here's what I learned along the way.

Magazines pay the best; newspapers pay worse. It's easiest to pitch things that are local, and weird. I write regularly for Cleveland Magazine, and occasionally for Columbus Monthly. They each have a front-of-the-book department called something like City Life or City Notes — 500- to 600-word stories about interesting characters in and around their coverage area. Examples include: a hobo gathering, State Rep. Bill Batchelder, a webcomic called indexed.com and a guy in Eastlake building a jet-powered motorcycle.

The key is knowing where in the magazine your story would work, and writing a great pitch. These editors (like all editors) are busy, and have constant, looming deadlines. So if you can say, "I've got a great story about X that I think would work well for your March issue. Here's how it relates to your readers, and why it's interesting."

Also, photo ideas help.

Bottom line: The easier you can make it for this editor to say, "Gee, that would be a good story -- and one less thing I'd have to worry about. Great idea!" the better. You want to make their jobs easier, not harder. Also, consumer magazines have lead times of about two to three months, so keep that in mind if you have a timely idea.

Newspaper freelancing is tough. Nobody's making the money they used to with these rags, and so it's harder for us to get a little piece of it. But the same rules apply: newsy, timely, interesting-y features will get published.

Finding an editor is important, because they're your in. Once an editor likes your stuff, you have almost an open door to get published again and again because 1. They know you can write; 2. They know they won't have to spend 6 hours reworking your story once you send it in, and 3. They can trust you to write the truth and don't have to worry about finding someone else.

A lot of the same sites you and I use to find jobs (journalismjobs.com, mediabistro, etc.) have freelance sections, as does Craigslist.

But the best way to do it is to go buy the magazine you think you want to write for, check out the sections, and then contact the editors of those sections. Send in your resume and a few story ideas. The more you do it, the easier it gets, and the better you'll be at pitching certain publications.

Then, the whole thing snowballs. I started pitching Cleveland Magazine about two years ago, and now they (and some other books in the Great Lakes Publishing portfolio) come to me with stories to do. These assignments aren't enough to make me quit my day job — that's another post — but they're fun to do.

As for pay: Each place is different. As a freelancer off the street, you don't really have any bargaining power. Some places pay by the word; some pay by the piece. It just depends on the book and their rates.

And, if you do nothing else: Be polite. I send hand-written thank-you notes to editors after I do my first assignment for them. So much of this business is about relationships, and anything you can do to make an editor think about you (favorably) for an assignment first will help you get more (and better) work. So, that's my Guide to Freelancing for Fun and Profit. I hope it helps. If you have any questions, send me an e-mail. Good luck!

-- Chuck Bowen, a 2005 Scripps grad, can be reached by e-mail at chuck.749@gmail.com and his blog is http://749.tumblr.com/.

Time Management Tips

2008-11-10T10:16:00.001-08:00

Here are some time management tips from the experts at the Mayo Clinic:

Time management: Tips to reduce stress and improve productivity
Effective time management is a primary means to a less stressful life. These practices can help you reduce your stress and reclaim your personal life.

Do you find yourself overwhelmed by the number and complexity of projects you have that need to be completed at work each day? Do you often feel the day flies by without your devoting the necessary attention to each assignment because other tasks keep landing on your desk, co-workers interrupt you with questions or you can't get it all organized?
You probably know that effective time management will help you get more done each day. It has important health benefits, too. By managing your time more wisely, you can minimize stress and improve your quality of life.
But how do you get back on track when organizational skills don't come naturally? To get started, choose one of these strategies, try it for two to four weeks and see if it helps. If it does, consider adding another one. If not, try a different one.

Plan each day. Planning your day can help you accomplish more and feel more in control of your life. Write a to-do list, putting the most important tasks at the top. Keep a schedule of your daily activities to minimize conflicts and last-minute rushes.

Prioritize your tasks. Time-consuming but relatively unimportant tasks can consume a lot of your day. Prioritizing tasks will ensure that you spend your time and energy on those that are truly important to you.
Say no to nonessential tasks. Consider your goals and schedule before agreeing to take on additional work.

Delegate. Take a look at your to-do list and consider what you can pass on to someone else.

Take the time you need to do a quality job. Doing work right the first time may take more time upfront, but errors usually result in time spent making corrections, which takes more time overall.

Break large, time-consuming tasks into smaller tasks. Work on them a few minutes at a time until you get them all done.

Practice the 10-minute rule. Work on a dreaded task for 10 minutes each day. Once you get started, you may find you can finish it.

Evaluate how you're spending your time. Keep a diary of everything you do for three days to determine how you're spending your time. Look for time that can be used more wisely. For example, could you take a bus or train to work and use the commute to catch up on reading? If so, you could free up some time to exercise or spend with family or friends.

Limit distractions. Block out time on your calendar for big projects. During that time, close your door and turn off your phone, pager and e-mail.

Get plenty of sleep, have a healthy diet and exercise regularly. A healthy lifestyle can improve your focus and concentration, which will help improve your efficiency so that you can complete your work in less time.

Take a time management course. If your employer offers continuing education, take a time management class. If your workplace doesn't have one, find out if a local community college, university or community education program does.

Take a break when needed. Too much stress can derail your attempts at getting organized. When you need a break, take one. Take a walk. Do some quick stretches at your workstation. Take a day of vacation to rest and re-energize.

For other healthy tips from the Mayo Clinic, visit www.mayoclinic.com.

2008-11-10T07:56:00.000-08:00

Save the Date! Scripps Senior Saturday to be held Jan. 31

The annual Scripps Senior Saturday will be held from 9:30 a.m. – 4 p.m. on Saturday, Jan. 31, 2009, in Scripps Hall. While details are still being finalized, seniors are encouraged to mark the date on their calendars. Sponsored by the Scripps Society of Alumni & Friends, this free event is held each year to help prepare graduating journalism students for their job searches. Seniors receive resume critiques and advice on their portfolios, cover letters, job hunting strategies, and more. Last year’s event drew 109 graduating seniors, the most ever!

There are also panels for the different sequences (i.e. public relations, magazine, news writing, advertising), for students to connect with professionals and alumni in their fields. We are currently looking for panelists. The event organizers are also looking for a keynoter to cover basic information on resumes, cover letters, interviewing and negotiating that would be applicable across sequences. If you would be willing to be a panelist or keynoter, or would like more information on this event, please contact Stephanie Pavol at spavol@lesiccamper.com or (614) 220-8659.

More information to follow...

Lessons for Everyone from the PRSA Conference

2008-11-01T09:20:00.000-07:00

I recently attended the 2008 Public Relations Society of American (PRSA) International Conference, where 3,000 PRSA and PRSSA members learned about the industry, networked with collegues and of course had some fun!

The thing about the PR profession is that everyone is really in the industry because we all do PR for ourselves - we all have our own personal brand, right? And we all want to portray that brand in the most positive light. How do you do that? There are plenty of sources out there that provide tips on personal branding. I recently started skimming the blog of Dan Schwaebel (a personal branding blogger). Penelope Trunk, author of the book and blog Brazen Careerist, has some good insight, too. Which brings me back to the PRSA conference.

Penelope Trunk was the keynote speaker at one of the luncheons during the conference and she shook things up! Penelope writes and gives career advice to the new generation of workers and gives such advice as job hop, take breaks in your career and have more sex. A summary of her speech is on the PRSA Web site. As I was sitting there - a 25 year-old who loved her laid back presentation style and resonated with her advice - surrounded by PR professionals, who many have 30+ years of "real world" experience, and I just took a look around and many were shivering in their seats. At that time, we all saw the generational differences of thinking at work. Even later, I attended the PRSA New Professionals dinner and we were discussing her speech, more postively than that of one of my collegeues who attended a dinner of those more seasoned PR professionals.

I write this because it is important for us new professionals to understand that it is OK for us to think differently than the baby boomers before us, but also because it is important for us to understand how those baby boomers think because right now, they are our bosses and will be for a few years and we should always respect and learn from them.

Take a look at Penelope's other tips (she gave 8) and I'd love to hear what others think!

At the conference we also heard from Craig Newmark (founder of Craigslist), Bob Lutz (a GM executive), Mitch Album (talk show host and author of "Tuesdays with Morrie" and "The Five People You Meet in Heaven"), and many others.

Blogging is the Microwave Oven to Journalism's Oven

2008-10-27T10:10:00.000-07:00

As a person who works to represent the customer point-of-view in advertising, I have celebrated the entry of the weblog as the advent of the voice of the consumer becoming an active part of much larger conversations. I lauded the "little guy" having an 'equal' chance to voice his or her opinion along with those "big guys" who have controlled the conversation in the media for centuries.

However, as a graduate of a journalism school, I concurrently (there's a big-word-- thanks for the journalism education, Mom!) wondered whether or not the new flux of ideas would crowd out the trusted and extraordinarily well-trained voices that had been accurately and evenly reporting to the nation for centuries.

At its smallest, blogging allows for the free expression of an individual's thoughts and feelings with self and others. At its largest, it allows for a discourse of ideas that have potential to create critical mass around items that never might have had an opportunity to surface otherwise. Over the past years, blogging has lived up to its largest potential, and is now considered a force to be rekoned with instead of dismissed. The "Dan Rather Incident" and other canary-in-the-cave moments brought blogs credibility as investigative whistle-blowers, quicker to the punch than mainstream media news. Now, extremely popular news blogs like Huffington Post are ready by about 4 million Americans a month, and thereby are considered practically mainstream media news. These developments have brought many to a point of asking: is blogging the new news?

(And if it is, does that make Tweeting the new blogging, or vlogging is the new blogging, or...)

Andrew Sullivan is a true pioneer of blogging, and he's still one of the best. He traded in the moment-by-moment commentary of the blog recently to analyze blogging in long form, in "Why I Blog," a piece that is part of The Atlantic magazine this month.

In this incredibly thoughtful piece, Sullivan debunks some popular myths about blogging. And then, he shows why blogging is complementary to-- and even enhances, traditional journalism. (He does this through the avenue of a traditional journalism piece-- using the writing process of the magazine article to draw his points about differences between the written piece and a digital blog.)

I'm now convinced that the analogy of blogging to traditional journalism is like microwave to traditional oven -- both standard in every kitchen and complimentary to one another. I think you will be, too, if you read the brilliant article by Sullivan:

http://www.blogger.com/www.theatlantic.com/doc/200811/andrew-sullivan-why-i-blog

It’s Fall! A beautiful time to be in Athens, so enjoy it!

2008-10-13T13:24:00.000-07:00

It’s Fall! A beautiful time to be in Athens, so enjoy it!
- Chelsea Hamilton, BSJ ’06 PR

Fall at OU was always my favorite time of year. Everyone is back on campus catching up on the summer vacations, internships and jobs and excited for the new school year. Senior year was the hardest because I knew it would be my last time to enjoy my favorite time at OU. How did I cope? I took some time for myself and enjoyed Athens, the surrounding and my friends. You see, I quickly learned my freshman year that it’s all about balance – balancing school, fun and work. Once I found the right mixture, my years at OU fell into place.

If you are a senior year, this year is hectic with making sure you have enough credits, updating resumes, writing cover letters and looking for jobs, but don’t forget to take time out for yourself. The Athens area and OU has so much to offer this time of year. Take a trip to Old Mans Cave – the scenery is so beautiful and it’s a great place to hike and relax after finishing up those mid-terms. Sit on College Green and take in everything that is Ohio University because it truly is a wonderful place that you will miss very much. Or grab a coffee at Perks (my old place of employment) and read a book and glance out the window at those passing by. You deserve some time to yourself, so take it!

If you are an underclassman, just explore. It’s a great time to look into different student organizations and find a good fit for you! It’s also a good time to start off-campus house hunting, believe me, it’s never to early to start looking for a house or apartment for your junior and senior year!

If you are an upper classman, fall is a good time to give back and maybe help out the underclassman, especially freshman, as they begin their college life and journey to the real world. I’m sure many of you have had or do have mentors that have helped guide you along the way. It’s a nice thing to give back and help others the same way others may have helped you. And it’s something that you may want to continue to do after graduation, as I have done with keeping in contact with PRSSA and joining SAF.

During this time between classes and studying, just be sure to take some time for yourself and leave behind the school work and stress and just be. Just be with your friends, enjoy your surroundings and most importantly have fun!

Chelsea Hamilton, a 2006 Scripps grad, is currently Field Marketing Communications/PR Manager with Bob Evans Farms, Inc. She can be reached: Chelsea.Hamilton@BobEvans.com

Could I Consider a Career in the Non-Profit World?

2008-10-03T12:05:00.002-07:00

Could I Consider a Career in the Non-Profit World?
By Valerie Hillow

As I sat in my public relations classes that final quarter I spent as a student in Scripps Hall my senior year, I imagined what the next phase of my life would be like. I had never wavered in my decision to be a public relations major, and I thoroughly enjoyed being a part of the Scripps School of Journalism during my four years at Ohio University, so I figured the next logical step would be to work at a public relations agency.

I had shadowed at a public relations/advertising agency in Cleveland and had fallen in love with the idea of working there. I thought I would start out on a few smaller accounts and do projects like newsletters, media kits, perhaps, even a special event or two. I would work my way up to my own accounts and get to share my great ideas with the clients within a few years. Or at least that is what I assumed. Instead, my career path took a very different twist.

I came home for a weekend during that last quarter of college and met a woman who turned out to be Executive Director of the American Heart Association in Cleveland. She asked me lots of questions about my job options and career goals. I guess she saw a spark in me that she didn’t want to pass up. She began subtly recruiting me to work for her. So my first piece of advice is that you never know when you’re going to be networking, so you should always be prepared to talk, and to listen!

She explained that if I could get my foot in the door and see if I liked the kind of work I was doing, she knew there would be lots of career opportunity for me. I began interviewing with the Human Resources department, and then came to Cleveland and met the team. Just two days after OU's Commencement Ceremony, the American Heart Association offered me a job, and I decided to take a leap of faith. Four years later, I have never looked back.

Working for a non-profit organization, such as the American Heart Association, which has an extremely strong national presence and many resources, has provided me limitless opportunities for career growth and personal skill development. I started as a Communications Associate, and within 6 months was promoted to the position of Heart Walk Manager. After a year and a half in that role, I was again promoted, this time to the position of Special Events Director. My responsibilities have increased ten-fold from that first position.

That leads to my next piece of advice when seeking a job in a non-profit organization - don’t be afraid to start at the bottom. You will have a chance to observe and learn, and if you are good at what you do, and put in the extra time, someone will notice and move you up.
According to www.learningtogive.org, and a paper called Career Options in the Nonprofit Sector by Amy Vaugan on their Website, non-profit organizations hire for all types of positions, from chief executive officer to receptionist. Moreover, most nonprofits need individuals with strong communication and fundraising skills. Examples of jobs include development directors, public relations managers, fundraisers, museum curators, artists, administrative staff, counselors, teachers, researchers, writers, public policy specialists, community activists, program officers, and librarians. Nearly 11 million people worked as employees of nonprofit organizations in 1996, or approximately 7% of the nation's workforce.
I highly recommend looking into jobs in the non-profit sector. Some online resources that might help you search for a job in the non-profit sector are The Chronicle of Philanthropy at www.philanthropy.com, The Community Career Center at www.nonprofitjobs.org, and The Philanthropy News Network Online at www.philanthropyjournal.org.
Working somewhere such as the American Heart Association, no two days will ever be spent the same way. Your professional life will be filled with challenges, adventures and a lot of learning as you go along. In a given week, I use skills in public relations, public speaking, event planning, fundraising, outside sales, basic accounting, new business development and relationship building.
I have also learned that "sales" is not a dirty word, as I once thought it to be, and better yet, I have learned that I am good at it. That’s my next piece of advice – don’t be afraid of sales! So much of my sales approach is made up of the foundation I have from my journalism degree. I can express myself through the written word and the spoken word clearly and concisely. My proposals and sponsorship letters have nice graphic elements and a professional quality that was learned in Scripps Hall. My relationship building skills and soft sales approach is peppered with the social skills that were honed throughout the campus of Ohio University.
I have worked directly with Cleveland media outlets - television, radio, newspaper, magazine and online, and have a comfort level beyond some of my co-workers due to my journalism background. I plan social events for 600 guests and outdoor events for 5,000 participants. I organize meetings, recruit leadership, coach speakers, set ambitious goals and sell sponsorships. I meet new and interesting people every day - there is no time to be shy or nervous! I have met with Chief Executive Officers, Presidents and Senior Vice Presidents of countless corporations, hospitals and industries throughout Cleveland. I have had so many opportunities to talk with these well-respected professionals and learn from them simply by observing the way they do business.
In a resource book called Jobs and Careers With Non-Profit Organizations by Ron and Caryl Krannich, which is referenced on www.learningtogive.org, they dispel the myths related to working in the nonprofit sector. They state that non-profit jobs are not dead-end jobs. Instead, many individuals develop long-term careers in the sector. Similarly, they dispel the myth that nonprofits only offer low salaries and few benefits; in fact, many organizations, especially health groups, research organizations, foundations, and business and professional associations, offer excellent salaries and benefits. Krannich and Krannich also stated that some of the benefits of working in the non-profit sector include rewarding, interesting and exciting work in a positive environment; easier to gain entry level employment, as well as opportunities to gain valuable experiences and career advancement.
These are certainly all things that I can attest to. My life would be very different today if I had not chosen to work for a non-profit organization. I hope this will at least help some of you seeking jobs to consider an option that you might not have known much about previously. I am glad I did!

Valerie Hillow is a 2003 Scripps graduate.

Wanted: More Purple Cows

2008-10-03T12:05:00.001-07:00

Wanted: More Purple Cows
Why Risk is the Key to Successful Networking

by Aaron Brown

Regardless of how many times students have heard that networking is the most critical element of a job search, they seemingly always hesitate to grow their own network. It’s as if the key to the future is across the road but students are the chicken that can’t figure out how to get there.

Ultimately, those that cross the road are the ones that are willing to take a risk. Renown author Seth Godin writes in his book Purple Cow that those individuals willing to take risks to be remarkable are the ones that will achieve success. In contrast, those individuals content with being black and white cows will remain as part of the pack with no unique characteristics.

In lieu of physically turning yourself purple, try these seven strategies when seeking to build your network:

Put yourself in situations where networking can occur: There is nothing reactive about building a functioning network. Students need to attend meetings and presentations by professionals who can be part of their network. They need to leverage the vast alumni directories available to them. They need to capitalize on memberships to professional student groups to gain access to the parent organization’s membership directory.

Take a risk and introduce yourself: The worst thing that can happen when attempting to build your network is that the person does not have time to talk to you or they do not return your e-mail. You’re essentially right where you were beforehand—you haven’t taken any steps backward. So, take a risk and go up to someone to (a) thank them for their presentation, (b) let them know you are fascinated by their company and would love to learn more, or (c) let them know that you saw their name in a directory and wanted to learn a bit more about their career as you think their opinions could benefit your career interests.

Leverage your position as a student: At this point in your career, people are going to be more willing than ever to help you. As professionals, we’ve all been where you are now. Professionals will make time for students who treat those professionals courteously and with the respect they deserve.

Seek to find common ground with the person: Bobcats are helping Bobcats every day. Despite our biased beliefs, Bobcats are not in every power journalism position around. In your networking conversation, find common ground with the person. This common ground can come in the form of hometowns, opinions on current trends, favorite local restaurants, similar people in your network, or even sports.

Don’t forgot to be normal: While you’re establishing common ground, don’t forget to be normal. There is no benefit in adding personal pressure while trying to establish a relationship. Being yourself will go a lot further than being an overzealous student who is obviously searching for anyone willing to give them an interview. In fact, many companies hire entry-level professionals as much for personality and cultural fit as they do for pure talent.

Give yourself another touch point: As you exit the conversation, find a way to build in another touch point with the newest member of your network so that it stays fresh. This touch point can be sending a brief e-mail telling the person that you enjoyed the conversation. It can be asking them if they’re coming down for Homecoming next year or if they’ll be at the same conference/event next year. Maybe the touch point is an e-mail to ask some more questions that you weren’t able to get to during the first meeting. Finally, don’t forget the reliable cup of coffee. It’s an unassuming, low pressure setting that enables personalities to show through. (If you don’t drink coffee, grab a hot chocolate or tea.)

Identify your sneezers: Forgive the unhealthy analogy, but the best networks include sneezers that will spread your story to other professionals who are not yet in your network. It’s through these sneezers that you’ll uncover the job opportunities that aren’t posted and the powerful people that can put you in situations to be remarkable.

Along with this opportunity to be remarkable comes the similar call be a Purple Cow; but you’ll never get there if you aren’t willing to take a risk in the first place. So get purple and get a job, or stay black and white and be ordinary.

Aaron Brown (BSJ ‘01) is an account supervisor at Fahlgren Mortine Public Relations in Columbus, Ohio. He is the vice president of the E.W. Scripps School of Journalism Society of Alumni and Friends. Aaron can be reached at aaron.brown@fahlgren.com.

New City, New Friends

2008-10-03T12:04:00.000-07:00

New City, New Friends
By Kevin Ziegler (BSJ ’06)

If only every city had nightlife, recreation, culture and a crowd of people you know within walking distance of your home. Ohio University had a near-perfect setup for social life, but living and working in a new city can mean starting fresh without the amenities of Athens.
Rebuilding a social network that keeps you busy and happy requires a diligent effort, but new friends can be found by looking in the right places.

Be Proactive
Relationship building is key to developing a healthy professional and social network, one that will advance your career and keep your weekends entertaining.
Michael Shaw (BBA ’03) is networking director for the Cleveland Professional 20/30 Club (www.cleveland2030.com), an 800-plus member young professional organization. Shaw, a senior auditor for National City, plans events to bring together the large membership of the 20/30 Club. He suggests a proactive approach to building a social life.
“I was really bored one day and I Google searched for young professional groups,” said Shaw.
Internet searches are a start, but human resources departments or coworkers may have affiliations to share, along with insight into those organizations.
Young professional organizations and affinity groups bring people together based on common interests or activities. Shaw suggests seeking out organizations that allow you to meet people in a setting that you feel most comfortable. This can include volunteer work, casual networking or professional organizations that fit your career.
For journalism graduates, professional organizations with student chapters most likely have local chapters in most metro areas. Examples include the Society of Professional Journalists (www.spj.org), Public Relations Society of America (www.prsa.org) or the American Advertising Federation (www.aaf.org). Some companies will reimburse employees for certain memberships, or the dues can be negotiated into a starting offer.

Make Friends at Work
For a full-time worker, the majority of each week is spent in the office with the same group of coworkers. If you seem to develop good working relationships with coworkers, it may be a good opportunity to socialize outside of work.
Mike Cottrill (BSJ ’05) writes for Smart Business magazine and said work is a great place to make new friends.
“Sharing 40 hours a week gives a pretty good base for finding out some common interests,” said Cottrill. He also suggested attending company parties and meeting friends of coworkers and friends.
Outside the office, Cottrill said places like the gym and the bar are easy opportunities to meet new people.
For Cottrill, working in an office with a group of writers provided him with a workplace likely to have other people with common interests.
Find a Balance
Bars and parties are common nightlife options, but finding a work and social life balance is important. A first adjustment for recent graduates is often establishing a regular sleep schedule.
While some Ohio University students may have been able to get by on little sleep to make it to a morning class, in the workplace being groggy or unprepared for work reflects poorly on an individual.
Shaw said separating social life and work can be a challenge especially in learning to adjust habits that may have been acceptable as a college student.
“You need to be able to make that distinction,” he said. When out with coworkers Shaw advised recent graduates to be reserved in their behavior despite any pressures from colleagues adding that social activities still influence relationships during work hours.
“Definitely limit your [alcoholic] intake if you are with your manager or company owner,” he said.
On the flip side, work can consume put a crunch on social life, to an extent that limits outside activity.
Crain’s Cleveland Business Section Editor Amy Ann Stoessel (BSJ ??) said her job keeps her very busy so she is sure to take advantage of networking opportunities when they fit in with work.
“Always take an opportunitiy to get your face out there,” she said. “Get to know people, talk to people. Don’t sit in the corner.”
For Stoessel this means accepting lunch invititations and working a crowd when covering or attending an event.

Take Advantage of Opportunities
Being proactive about finding social opportunities will help you discover activities that fit your interests, but it is also important to take part in activities such as volunteering or intramural sports leagues that you may be approached with.
Filling a missing roster spot for your company’s softball team or representing your company at a charity event will certainly reflect well back at the office and it can be a team building activity.
In Cleveland, intramural leagues exist for flag and touch football (www.usftl.com) and softball (www.softballworldohio.com).
Shaw suggests devoting a few hours per month to seeking volunteer opportunities or participating in the events that your organization already organizes. Being involved in the community can be influential in career advancement, he said.

Kevin Ziegler is a 2006 Scripps graduate.

City Profile: New York City

2008-10-03T11:59:00.000-07:00

City Profile: New York City
by Shannon Stucky

In thinking about this column and what pearls of wisdom I may have to share, two things strike me as rather ironic. First, working with native New Yorkers, I typically think of myself as somewhat of a novice in the ways of New York life. Second, I often think of my life as fairly mundane. After all, I still spend the majority of my time at work. There’s still laundry to be done, an apartment to be cleaned, and dishes to be washed.

But then there are those moments: I meticulously position myself in the Subway, so I’ll arrive directly in front of the exit at my next stop. I choose the perfect restaurant for an out-of-town guest. I look down at my feet and realize I’ve adopted the requisite black boots. It’s at these moments that I think perhaps I have learned a thing or two. And so I write—the Ohio girl I’ll always be masquerading as a resident of New York (not quite a New Yorker).

Housing
Sitting in the back of the family conversion van, wedged between suitcases packed with new business suits, old college textbooks and a few odd pots and pans, I navigated the streets of what I now know to be Spanish Harlem alternately admiring the cute little neighborhood and praying that the building in front of me wasn’t my new apartment. The fact was I had no idea where I was going, but wherever I landed, there was a six-month lease and two new roommates waiting for me.

In the midst of the holiday rush, my apartment search seemed adequate. I profiled potential roommates on Roommates.com, spoke with one of the new roomies and my predecessor on the phone, and mailed my check to the landlord. I knew three basic truths:

1) Roommates.com had worked well for a friend, who relocated to DC.
2) My commute would be easy (one train that stopped a block from the apartment).
3) My friends would be welcomed in the new place.

At the time, that seemed good enough, but when I actually left home, I wasn’t quite so sure. What if it was all a scam, and I had just thrown my first month’s rent (plus deposit) down the drain? What if the apartment was infested with rats? What if these roommates were just better at hiding their craziness than the others already discarded from my list of possibilities?

I’m happy to report that none of these fears became a reality, but after living in the city for two years, I would add a few do’s and don’ts based on my own experience:

DO: Consider a roommate location service. Roommates.com is a great place to find apartments—it’s basically a dating service for roommates, which allows you to narrow your list of potential apartments based on everything from gender, age and sexual orientation to neighborhood and smoking preferences. It also allows you to begin communicating with potential roommates without releasing personal information. CraigsList is a popular alternative, but Roommates.com seems to have more features, particularly if you’re willing to pay a nominal membership fee.

DON’T: Sign a lease without first seeing the apartment. I was very lucky to find a cute, three-story townhouse in which my roommates and I rent the top floor. It’s clean, spacious, and most importantly, safe. But I have also seen some incredibly small, run-down apartments that are way overpriced. It also seems that my rat fears may not have been so far-fetched after all. Be careful!

DO: Live with roommates when you’re new to the City. I know this isn’t for everyone, but it really helped me as I was learning the subway system, looking for the rare “cheap” (or at least affordable) place to eat, meeting people, etc. This was especially true for me because I work for a small company and most of my colleagues are significantly older. It was nice to have roommates who were willing to let me tag along.

DON’T: Move in with people you haven’t met. Again, I was very lucky, but after conducting interviews to replace one of my roommates last summer, I can say first hand that there are a lot of crazy people out there who aren’t necessarily going to answer questions as truthfully as my roommates did. Furthermore, I really didn’t ask enough questions. Think about how schedules will coordinate: Will you be able to get enough sleep to do your job effectively? Will you ever see them? Are you looking for a best friend or a roommate? Also talk about your feelings regarding drinking, smoking, having friends over, having dates spend the night, keeping the place clean, etc. All of this is, of course, in addition to being clear about the rent and what “extras” you may be asked to chip in on (e.g. electric, gas, water, cable, internet, food).

DO: Consider a variety of neighborhoods and think about what’s most important. If you really want to be close to the best bars and restaurants, The Village may be your scene, but rent is high for small spaces. Living in Queens, Connecticut, or New Jersey may be cheaper and allow you to have a car if that’s important to you, but are you willing to spend that much time on the train after a long day’s work? Are you going to be happy spending your time in New York living outside the city? Balance apartment costs, commute, and neighborhood attributes to get the best total package.

DON’T: Blow your whole budget on your apartment. New York housing is expensive; there’s really no way to get around it, and you should have a place that you can truly come home to. That said, it’s been my experience that most New Yorkers spend very little time at home. If you’re moving here, it’s most likely to take advantage of all the opportunities (theatre, concerts, shopping, dining, cocktail hours) the city has to offer. Be sure to leave room in your budget to actually do these things or be prepared to spend a lot of nights at home in your beautiful apartment.

DO: Limit your first lease to six months—or a year at the most. Inevitably, your priority equation will change as you settle into the city, make friends and find your scene. Be sure you have the opportunity to change your living accommodations if and when you need to.

I also encourage new roommates to make themselves at home. Make your own space in common rooms. Ask questions if you’re not sure how bills are handled, if certain items are shared (laundry detergent, cleaning supplies, milk, eggs, etc), or if you’re responsible for household chores. I’ve found it’s much easier to discuss these things upfront than to wait until everyone is frustrated with the current circumstances (read: one roommate feeling that she “always” had to take out the trash while another was “always” cleaning the bathroom).

Living with people is hard—there’s no doubt about it. Know that there will be ugly days, remember you’re not always the easiest person to live with either, and try to have other friends for when things get stressful around the house. Also remember that there are many advantages to having roommates, and the good times (in most circumstances) are right around the corner.

Careers
I’ve always been a workaholic. I really can’t blame that on my migration to NYC, but I can say that, on the whole, New Yorkers seem much more driven by their careers, and the environment is competitive.

I’ve always admired those people who dare to follow their dreams by traveling to a new city even before they’ve secured a job, but for me the right choice was definitely finding the job first, moving here, and starting two days later. Why?

First, New York is expensive. You have to have a job (or a sizable trust fund) to live here, and even the waiter/waitress jobs are competitive. Also, it took me a while to get realistic about the jobs I should be pursuing. It was nice to do that while living at home and to have a bit of a break between college and the “real world”.

Additionally, securing a job prior to the move gave me something to leap into as soon as I arrived. New York can be an overwhelming place, and working full-time provided not only structure, but also a place to begin building a social and professional network.

Of course, that beckons the question: “How do you find a job in NYC if you’re living in another city?” Unfortunately, there is no easy answer. There are general Web sites (e.g. Monster) that may help as well as some sector-specific sites for NYC jobs (Playbill.com and New York Federation for the Arts in the arts community, for example), but a lot of it comes down to who you know. That’s certainly where I would—and did—begin. Speak with professors, alumni, family friends, and anyone else you know (or have even heard about). Don’t limit yourself to only people in your chosen city or career. Remember there are six degrees of separation. After that, it’s really a matter of the time and effort you put into the search and how much you’re willing to put yourself out there. Also, remember to keep an open mind; I never thought I would work in the financial sector, but I truly love my job.

After you get to the city, I strongly encourage getting involved in a variety of activities (the local chapter of the OU alumni association, professional groups, volunteer opportunities, etc) to meet people, network and begin to position yourself for your next career move. A professor told me that no one sleeps in New York—that I should try to get involved in at least three different activities that appeal to diverse interests. This is really valuable advice.

Perhaps the best news is that you don’t have to make a long-term commitment to get involved in the community. Through New York Cares you can volunteer in a variety of activities—one event at a time.

Transportation
My job interview was my first time flying solo, but that wasn’t the part that scared me. No, I was terrified by the cab ride from the airport to my hotel. I can now officially say that I was scammed. I allowed myself to be pulled in by the driver of one of the black “gypsy cabs” and probably paid twice as much as I should have, even though I was sharing a cab with two total strangers. For reference:

1) Gypsy cabs are unmarked black cars that typically allow you to negotiate the fare. They are not regulated, however, so there’s no guaranty of safety (particularly for a tourist traveling alone) or of a fair price. I always wait for the yellow cab.
2) All yellow cabs are licensed and must give you the standard rate. On a recent visit, my parents were quoted a rate $20 higher by the gypsy cab driver. When they responded with the fare I had estimated, the driver immediately pointed to the line for yellow cabs. Learn from this example; tourists are easy prey for opportunistic drivers.
3) Know that you are responsible for all tolls incurred during the trip.
4) Always tip the driver.

After surviving my first cab ride, I absolutely refused to test my luck on the subways. I remember asking someone how their feet survived this city and being assured I’d grow accustomed to it. Some people do, in fact, wear tennis shoes to and from the office, and nearly every woman I know complains how hard the sidewalks are on her shoes, but you do get used to it. Now, if it’s less than twenty blocks, I walk. I always have an umbrella in my purse.

I’ve also learned that New York subways are really very easy to navigate. Stored-value “Metrocards” can be purchased at ticket windows or at machines (you can even use a debit card) at nearly every stop. Rides are $2, no matter how far you travel or how many transfers you make between lines. You can also buy cards that entitle you to unlimited rides for 3, 7 or 30 days. If you’re commuting to work every day, you’re foolish not to get a 30-day card; if you do nothing but go back and forth to work, you’ll redeem the full value with all other outings “free”.

It’s highly advisable to keep a subway map handy in those initial months, but it really doesn’t take long to learn the basics. Just be sure you’re headed in the right direction (check before you cross through the turnstile because you can’t always change mid-course) and remember that, while lines of the same colors may run along the same tracks in Manhattan, they diverge as you enter The Bronx or Brooklyn. Ultimately, my best lesson was not to be afraid to ask for directions. Most people who have mastered the subway are proud of their acquired knowledge and love to show off!

The last piece of my transportation puzzle was the bus system. I had a rather unfortunate bus experience in Columbus, Ohio, and assumed that New York buses would be just as—if not more—confusing. To my surprise, most buses just run straight up and down the avenues with cross-town buses at regular intervals. Metrocards work here, too, or you need $2 in change (no bills).

For a copy of the subway map or a bus schedule, visit the MTA (Metropolitan Transportation Authority) Web site. Additionally, HopStop.com is MapQuest for the NY bus and subway system. Simply type where you are and where you’re going, and it will give you the fastest route or the route with the least stops—you choose.

Fun and Excitement
I would never venture to personally recommend restaurants, bars, or shopping venues, but I will offer two helpful sources. Zagats is the authority for New York restaurants. CitySearch will help you locate almost anything you need.

Most of Manhattan is a grid. Avenues run north and south with First Avenue on the far east side. Streets cut across the island with the lowest numbers toward the south. It’s not a perfect grid, but it’s still good to get in the habit of verifying cross streets at all times (that’s what the cab drivers will be looking for, too).

Only tourists refer to the “Avenue of the Americas”; it’s simply Sixth Avenue to New Yorkers. Additionally, Houston Street is not pronounced like the city in Texas; it’s HOW-ston. Confusing either could make you easy prey to greedy cab drivers.

If you’re an art lover and plan to visit museums regularly, you can actually save money by getting an annual membership that allows unlimited visits. Also be aware that the MoMA (Museum of Modern Art) is free on Friday nights, and the Guggenheim offers reduced admission prices. The Metropolitan Museum of Art is always a “recommended donation,” though most people do pay.

If you just want a closer view of the Statue of Liberty and don’t need to walk around the island or tour the immigration museum on nearby Ellis Island, you can take the Staten Island Ferry for free.

Half-priced theatre tickets are available from the TKTS booths in Times Square and South Street Seaport. Tickets are only available on the day of the performance, so lines are generally long but move reasonably quickly. Many of the most popular shows also have daily raffles for a limited quantity of discounted tickets (generally $20 each) about an hour before the house opens. Check the show’s Web site for details; you can find them all listed on Playbill.com.

I’m sure there are a million other hints I could share, but part of the experience is simply to try new things and learn as you go. And so I bring this column (turned novel) to a close by encouraging any and all to come to New York and to take advantage of every opportunity the Big Apple has to offer. It truly is a city like no other.

Shannon Stucky (BSJ 2003) is an Account Manager with The Torrenzano Group in New York City. Shannon can be reached at sstucky@gmail.com.

URLS for hot links highlighted in the article:
Roommates.com: www.roommates.com
CraigsList: http://newyork.craigslist.org/
Monster: http://www.monster.com/
Playbill.com: http://www.playbill.com/index.php
NYFA: http://www.nyfa.org/level1.asp?id=1
Alumni Association: http://www.ealumni.ohiou.edu/NewHomepages/NY-NJ-CT/
New York Cares: http://www.nycares.org/
MTA: http://www.mta.nyc.ny.us/
HopStop: http://hopstop.com/?city=newyork
Zagats: http://www.zagat.com/
CitySearch: http://newyork.citysearch.com/
MoMA: http://www.moma.org/
The Guggenheim: http://www.guggenheim.org/new_york_index.shtml
The Met: http://www.metmuseum.org/
Staten Island Ferry: http://www.ny.com/cgibin/frame.cgi?url=http://www.ci.nyc.ny.us/html/dot/html/get_around/ferry/statfery.html&frame=/frame/travel.html
TKTS: http://www.tdf.org/tkts/
Playbill.com: http://www.playbill.com/index.php

More than a Salary: How to Select and Make the Most of Your Benefits

2008-10-03T11:57:00.000-07:00

More than a Salary: How to Select and Make the Most of Your Benefits
By Jennifer Polanz

Coming out of college and landing a first job is difficult. What’s even more difficult sometimes is to hear your first salary offer and wonder if you should have taken that advice about checking out medical school.
But a job is by no means defined by the paycheck, a fact that is not often realized right away. There are other aspects of the job to consider that could increase the attractiveness of an initially shaky offer. In fact, according to a new study by the U.S. Chamber of Commerce, employers continue to spend more on benefits, with more than 44 percent of payroll expenses in 2005 going to employee benefits. That’s a 4 percent rise from the previous year, according to the study.

Health And Retirement
Two of the most common aspects of a benefits package are health insurance and retirement investments, either in the form of a pension or 401(k).
There is one thing a news reporter learns relatively quickly – tragedy can strike anyone, anywhere. As a general assignment reporter, you spend quite a bit of your day talking to people about mysterious illnesses, tragic car accidents and other bizarre accidents. It’s enough to make you want to have the top-of-the-line health insurance – just in case.
And while retirement may not be a major issue at the moment, financial planners have said the sooner contributions begin to a retirement plan, the better. It’s much easier to save a little at a time for a much longer period of time versus tuck away significant amounts of money quickly.
However, a BusinessWeek story written by Liz Ryan, she makes an interesting point by encouraging new recruits to look at what they’ll need to survive now versus down the road. Someone just out of college, for example, might not be interested in a company offering longer-term benefits like a profit-sharing plan that takes years in which to be vested, or a long-term life insurance plan. Instead, for the first job, he or she might want to look for a company that offers benefits that pay off in the short term. (http://www.businessweek.com/careers/content/aug2005/ca20050818_6715_ca030.htm?chan=search )

Additional Compensation
Some companies offer multiple types of extra payment, in the form of bonuses, profit-sharing, commissions, stock options, etc., depending on the type of work you choose. Know these up front, and to how much they will equate when it’s all said and done. Sometimes these can be negotiated before the final offer is made. Many times companies will figure these extras into your estimated annual salary in your final offer.

Flexibility
So you’ve got the health insurance, the retirement plan and additional compensation in the package. What else should you look for? Depending on your needs, flexibility in schedule can be an issue. Is the employer requiring 8 a.m. to 5 p.m. hours with a half hour or hour lunch, no exceptions? Or are they willing to bend with “flex” hours – 7 a.m. to 4 p.m., or 9 a.m. to 6 p.m., for example.
In the news world, hours revolve around when news happens. Are you willing to come in at 8 a.m., leave at noon and return at 6 p.m. for a night event? It’s important to know upfront, too, whether the company will compensate you for overtime or allow you to take comp time to make up for extra hours.
Another example is Best Buy, which recently implemented a policy called ROWE, or results-only work environment. It sets individual goals for employees, and when they meet those goals on any given day, they are free to leave. They can work whenever they need to work to meet those goals, which allow flexibility for other personal activities. (http://www.businessweek.com/magazine/content/06_50/b4013001.htm)
Also, some companies require an employee to be “on call” at all times. This can mean carrying a pager, cell phone or Blackberry-type device around for days to weeks at a time. Finding this out upfront, as well as what the compensation is for carrying said device, will save a lot of frustration.
One other thing to consider is telecommuting. Some companies now allow employees to work some days from home, while others see employees in the office as a community-building initiative. Know beforehand what you have in mind and make sure it fits the philosophy of the company.

Vacation Days
That brings up another important benefit – paid time off. The major difference among companies is how much time off they offer, in what form they offer it and when you can begin to take it.
For example, some companies offer two weeks, or 10 days vacation. Others start off with one week and go up to two after the first year. Yet others give you a certain amount, but only after you’ve worked there for three months. Some companies don’t give up those first precious vacation days until after a year.
Also, some companies have switched over to PTO days, which are Paid Time Off and tend to be more flexible than straight vacation days. That can also mean they offer additional PTO days, but no sick days. Other companies offer a mixture of PTO, vacation and sick days.
One final note to consider on this front is if vacation days, PTO and/or sick days can be carried over from one year to the next. It can be a terrible feeling to realize your company won’t let you carry over the eight PTO days you so carefully hoarded during the year while planning for that vacation in the next fiscal year.
Once again, for vacation, PTO and sick days, it’s important to know upfront what the mix is, how you can take them and when you can first start taking them before you agree to the job.

Parking
Don’t laugh. Some employers in big cities don’t compensate for parking or transportation fees, which can become quite costly and override any additional money or benefits. Check to see if parking is included in the benefits package, or if there are other options. You may want to make the sacrifice to work in a certain city, but it’s wise to know additional costs you’ll be incurring upfront. Also along these lines are relocation benefits. Some companies will pay your cost of moving to a new city, as well as the cost of staying in a hotel until you can find lodging, etc. These types of benefits generally are negotiated upfront, so don’t expect them upon acceptance of the offer.

Paid Holidays
Another one not to be snickered at, especially if you decide to work in the wonderful world of news. Find out beforehand what’s expected of you on holidays. Many smaller news outlets pick holiday coverage based on seniority – and they don’t give the assignments to the senior reporters. They give them to the one that walked in the door last. So ask your potential employer the rules for holiday time – including if you get comp time, double time or any such reward for reporting on, say, Thanksgiving Day.

Iffy Benefits
There are certain benefits offered by companies that could be considered superfluous or fluffy, depending on what you’re looking for. In researching this story, I found one company that offered monthly peanut butter and jelly sandwich days, in which 25 to 30 varieties of peanut butter and jelly were brought in, along with 12 different types of bread. (http://washington.bizjournals.com/washington/stories/2006/05/08/smallb1.html )
Now, some people may love that as a benefit, but I wouldn’t make a decision on a job offer based on peanut butter and jelly day.
However, other benefits may or may not float your boat. Some include tuition reimbursement; gym or health facility memberships or access; in-office child care; frequent field trips and outings; massages; pets in the office; free lunches or dinners; dry-cleaning services; birthdays off and nap times, among others.

Jennifer Polanz is a freelance writer in Mentor, Ohio. She is a 1998 graduate of Scripps' Graduate Program.

First Jobs: Lessons Learned

2008-10-03T11:56:00.000-07:00

First Jobs: Lessons Learned
Once you’ve landed that first job, how can you ensure your success? Scripps alumni share the lessons they learned.

by Allison Stacy

When you’re consumed with looking for a job, it’s hard to see past the stress of scouring employment ads and polishing your resume to think about what comes next: actually working. But as professional journalists know, getting a job is only half the battle. Your next challenge is succeeding in that new position, so you don’t find yourself looking for another job.

That’s one lesson I learned from my first job: Don’t overlook what you’re getting yourself into. I got lucky, not only because the position pretty much landed in my lap, but because I ended up loving the job and was well-suited for it. It could easily have turned out the other way. I made the mistake of not investigating the details of the position thoroughly enough.

Of more value, however, I also learned that succeeding in my job wasn’t a matter of luck—it was a result of taking initiative. It’s no secret that entry-level jobs involve their fair share of grunt work. So if you’d like to take on more challenging or higher-profile projects, don’t wait to be asked—create opportunities for yourself. Research stories you can report, then pitch them to your editor. Brainstorm campaign ideas for a big client, then share them with your boss. Managers value employees who go above and beyond (as long as you’re getting your regular work done) and are more willing to trust you with bigger projects if you prove yourself capable. Doing this helped me gain the experience I needed to thrive in that first job—and over time, work my way to the top of the masthead of a national-circulation magazine.

Fortunately for you, other Scripps grads are willing to share their first-job lessons, so you don’t have to learn them the hard way. Here’s their advice:

My first job was with a plumbing trade magazine in Chicago, which was a wonderful experience. The most important thing I learned (and it’s still true today): Don't plan on walking into a job and having months, weeks or even days of training. While editors would love to spend time showing you what to do, most don't have the time and will just throw you in the mix. It's your job to pick up details along the way. This was a shock to me, but once I realized that I have the education, my system adjusted and I fit in just fine. Also, never be afraid to ask questions—better to ask a simple question upfront than make a glaring mistake that's recorded forever in print.
—Brian A. Klems (BSJ 2001), associate editor of Writer's Digest magazine

The most important thing I learned is that you don't always need to know everything in advance to do a good job. Sometimes it's better to approach the work from a fresh perspective. So as a beginner, you'll be in the best position to discover new solutions to problems.
—Megan Lane Patrick (BSJ 1996), senior editor of HOW magazine

Two pieces of advice: 1) Don't be afraid to ask questions. 2) Don't ask too many questions. You want the right people to know that you ask the right questions, but these people will consider you a nuisance if answering your questions forms the majority of their work loads. Before approaching someone with a question, consider whether someone less busy could help you, whether related questions are likely to pop up if you work a little farther (so you can knock off a list of questions at once), and whether you want to ask the question because you need the answer or because you want to prove your knowledge and capability. Self-sufficiency makes one much more indispensable than knowing the right questions.
—Amanda Metcalf (BSJ 2000), freelance writer in New York City

I learned many important lessons while participating in my first internship, which was at a business-to-business publication in the hospitality market. One of the more significant lessons was the importance of having a solid angle. While writing news and feature stories in college, each one seemed brand-new. I believed, as I plugged my “who,” “what,” “where,” “when,” and “why” into my inverted pyramid, my story was one-of-a-kind, creative and even, perhaps, brilliant. But when writing for a niche publication, you quickly realize that the story you’ve been assigned is quite similar to the story you were assigned last month and that it’s quite similar to the stories that run every month, if you look at each story’s core. Plugging facts into an inverted pyramid wasn’t enough. Rather, I learned that it’s my job to take a topic that’s reported on every month, find a new angle that will divulge information of importance to the reader, and present it in a fashion that will make it enjoyable to read. During those three months writing became a lot more challenging but also a lot more fun.
—Kara Uhl (BSJ 2001), freelance writer in Cincinnati

Allison Stacy (BSJ 1999) is editor of Family Tree Magazine in Cincinnati, Ohio. Allison can be reached at allisonstacy@yahoo.com.

Detroit City Profile

2008-10-03T11:53:00.000-07:00

Sometimes when I read a city’s profile in a magazine (those propaganda pieces on an airline’s in-flight magazine come to mind), I think, “yeah, that’s nice, but does anyone really do this stuff?”

I can say, though, here in the Detroit Metro area, the answer is indubitably, “yes.”

Some Basics

First, a point of distinction: “Detroit” refers to the city and its neighborhoods: Midtown, downtown, Greektown, Mexicantown, Eastern Market, and the like. “Detroit Metro” area refers to all the suburbs and exburbs and counties and townships that extend, sometimes as far as 50 miles, from the city.

Detroit is known for cars, and that association is more than just reputation-based. The metro area extends to at least three counties: Oakland; Macomb; and Wayne. There is no viable public transportation. Of course, there are buses, and taxis, and a very strange “People Mover” that runs on a continuous loop downtown, but in Detroit, everyone drives. Everyone. This means there are abundant car washes in every part of town. This also leads to some of the worst traffic and commutes known to man.

Because a lot of Detroit’s infrastructure was set up before the car became ubiquitous, the major exchanges (I-75, I-94, I-96) can get quite hairy. For instance, one sunny Thursday afternoon in July, I was delayed over an hour just attempting to merge from I-75 south onto I-94 west. The crazy thing is that some people do this every day.

Industry in Detroit is all things automotive. There’s what’s known as “The Big Three” (Chrysler, Ford and General Motors), and their suppliers, organized and identified by tiers. As the domestic auto industry continues to suffer, the economy in Michigan worsens. Detroit is much like a very large “factory town.” When the factory suffers, so does everyone else. A recent newspaper article revealed even plastic surgery numbers are down. (“Cosmetic surgery, like economy, needs a lift.” Detroit Free Press, 2/23/07.) Despite the downturn, though, there are positions available in healthcare, non-profits, government, and the media.

Where to Live

At the risk of beating the point to death, the commute is a factor. Not everyone who lives in Southeast Michigan works in downtown Detroit; however, depending upon your work’s location, there may be more choices for setting up camp. Detroit’s suburbs’ populations benefited greatly from the historical phenomenon of “white flight,” and some of them grew into cities themselves: Southfield, Troy, Rochester and Livonia to name a few.

I live in Royal Oak, which is located about 11 miles north of the city. Roads north of downtown are named after their mileage there from. Before I moved here, all I knew of Detroit geography, like many Ohioans, was of course, “Eight Mile.” These “mile” roads extend far both east and west, and number into the high twenties.

Both Royal Oak and Ferndale, which is just south of Royal Oak, are fabulous spots for the fresh-out-of-college (or in my case, law school) set. The housing is relatively affordable- my future husband and I are renting a 2 bedroom house with a nice front and back yard for under $1000/month. Apartments can be had for approximately $600/month, and there are tons of loft and condo options, too. We found the house on Craigslist [www.craigslist.com], butt if you have the time and the luxury, driving around your community of choice armed with a cell phone, a pad and a pencil is likely to be your best bet. Both Royal Oak and Ferndale have a true “downtown” of their own, complete with very lively bar scenes, excellent restaurants, cozy coffee shops, unique boutiques, art theaters, gourmet groceries, and live music venues. Much of the housing is within walking distance to these “main” streets. I found this to be an extremely welcome change from Toledo, Ohio, where I moved from after completing my law degree. In Toledo, I walked to the video store or grocery when I fancied some fresh air, and was on the receiving end of honks and other insults. Here, I’m likely to pass many others on my walk to the pharmacy or to Sweetwaters, a local coffee shop, or back from the farmer’s market (Tuesdays and Saturdays: fresh produce, salsas, meat, and other sundries, on Sundays: flea market extravaganza), as I did this morning.

If you want to live closer to downtown Detroit, safety can be an issue. The Midtown neighborhood, experiencing a renaissance, is the perfect choice for those seeking an edgier scene. The Old Miami [www.theoldmiamidetroit.com], an excellent dive bar started by Vietnam Vets, showcases live music, and features a marvelous back yard, groomed to perfection and a startling contrast to the weed-choked, littered neighborhood. The drinks are cheap, and if it’s liquor you favor, be careful. The ladies pour and pour and pour. Honest John’s is a great sports bar a few blocks over, and culture abounds a few steps away. The Detroit Symphony Orchestra’s [www.detroitsymphony.com] home is in the beautiful Max M. Fisher Music Center. In addition to supplying classical music to metro Detroit, the venue is used for poetry slams, local artists, and this past New Year’s Eve, an amazing offering of techno pioneers for an all-night dance party. Wayne State University is a short walk to the north, and possesses many of the amenities one expects of a first-class campus: theatre, lectures, music and restaurants. Try the Cass Café [www.casscafe.com], a super place to grab lunch. The vibe is Case-esque. Finally, even Fido will love Midtown. Canine to Five [www.detroitdogdaycare.com] is a doggy daycare right on Cass Avenue. In addition to daycare, Canine to Five offers grooming and boarding. If you work downtown, it’s very convenient- plus, your dog will wear itself out yapping and chasing the other pooches. Housing in Midtown will be cheaper than most communities- either buying or renting.

If you’re thinking of raising a family, or already have one, you will most likely be interested in an area with a good public school system. These areas tend to be further from downtown Detroit, with higher property values: Birmingham, Bloomfield, Canton, Livonia, Northville, Plymouth, and Rochester, to name a few. A few have a nice “Main Street” feel- Birmingham is home to two movie theaters, tons of upscale restaurants and bars, and tiny shops full of expensive, exclusive items, all in a very walkable setting. Rochester is more quaint, but just as charming and accessible.

What to Eat

One simply cannot go hungry in Detroit. Detroit is home to some of the absolute best ethnic foods—including Lebanese, Greek, Mexican, Italian, Polish, Soul Food, and a little category I like to call Coney. Seriously, it’s a good thing I do all that walking.
If your experience with Middle Eastern food starts and ends with buggy on wheels parked on Union Street, then prepare to have your mind blown. Dearborn and Dearborn Heights, west of downtown, have pita, hummus, fatoosh, kibbe, tempeh and other delicacies resplendent to satisfy any palate, from novice to expert.

Greektown, located on the east side of downtown, is a gem. Turn down one street and the grit and grime of downtown melts away to an avenue of shops, restaurants, and delightful Greek music piped into the street. A popular spot for lunch for the working crowd, Greektown stays alive into the night- St Andrews Hall [http://www.motorcityrocks.com/stan.htm], a fantastic place for live music, is blocks away, and of course, Greektown Casino [www.greektowncasino.com] bumps into the wee hours. Did I mention the food? You haven’t had baklava till you’ve had it in Greektown.

Mexicantown offers yet another authentic touch. The signs on the buildings are in both Spanish and English, if there’s English at all. The menus reach beyond the usual suspects: the other morning, I had a dish made of scrambled eggs and cactus. Delicious! Plus the margs are great, strong, and cheap (I know the virtues important to an OU crowd).

Roma Café [www.romacafe.com] in the Eastern Market neighborhood is the oldest Italian restaurant in Detroit. It’s a bit like stepping back in time- the wait staff wears tuxedos, and one gets the feeling important deals and weighty political discussions are being had at every table. Plus, the chicken parm is out this world.

Detroit’s Hamtramck neighborhood [http://www.waynecounty.com/commun/hamtramck.html] is Polish pride served with style. The New Palace Bakery is a personal favorite- I bought nut rolls to take to a family gathering in Pittsburgh, Penn. – a tough crowd, considering my grandmother’s maiden name is Pacheski. The nut rolls were a hit, so were the pierogi, chruschici (cookies), and placek (coffeecake). The prices are more than fair, and the high school aged girls who work there all speak Polish. The lines for paczki on Fat Tuesday are rumored to wrap around the block, but ordinarily the line is tolerable.

Detroit takes its soul food seriously, as well. Soul food, into which I’m lumping bar-b-que, is important because its identity is uniquely American. Like its cars, and its music, Detroit prides itself on all things “homemade”. Beans ‘n’ Cornbread [www.beanscornbread.com], located in Southfield, is the top of the heap. Calling itself a “soulful bistro,” Beans ‘n’ Cornbread’s menu features items like fried catfish fingers, the Harlem burrito, Hoppin’ John and cornbread dressing.

In my opinion, the last word on bar-b-que in this city belongs to Slows, refined hole-in-the-wall spot east of the old Tiger Stadium. As an amateur bar-b-que aficionado (i.e. I will eat from roadside stands, trucks, trailers, upscale joints, dives, etc. in pursuit of the perfect rib), Slows [www.slowsbarbq.com] is the ticket. The meat, (which ranges from brisket to pork to chicken to beef) is served “naked,” ready to be dressed tableside with a bevy of homemade sauces. The sides are incredible: mac‘n’cheese, slaw, sweet potato casserole and more. Finally, the beer selection rocks.

Now, for the dark horse: I suppose my obsession with diners began in high school, when friends and I indulged in eggs, waffles and endless coffee at Waffle Houses and truck stops. And of course, my time at OU supported my habit: just writing this, my cravings for Union Street’s garbage omelets are audible. But there’s no place like the Detroit Metro area for a quick bite in a diner atmosphere. “Coney Island” or more popularly, “Coney’s,” are everywhere. They come in different variations: “Alex’s Coney Island,” “National Coney Island,” and sometimes, the word “coney” is not even in the title. But these smaller diner-style restaurants guarantee a few things: hot coffee, good fries of the shoestring variety, and of course, the coney dog: a hot dog juiced up and souped up with an assortment of accoutrements- onions, chili, cheese, you name it.
To understand the coney dog, one must start at Lafeyette Coney, in downtown Detroit. Here’s a sample order: “one up on two, light onion, heavy chili, with hot red pepper flakes and a Diet Vernors over ice on the side.” All walks of life frequent this Detroit Landmark. As with most all-night joints, the later it gets, the crazier it gets. See above reference to Union Street.

What to Do

Motown is not a nickname without reason. Although Berry Gordy packed up for L.A. decades ago, the reverence for music in Detroit is alive and well.

A few weeks ago, I stopped by the Oak City Grille here in Royal Oak. I figured I’d grab a spot at the bar and listen to a band I’d read about the in the paper. The place was swarming with people who all had the same idea. Once two seats finally opened up, beers were ordered, and fantastic music (no cover!) was enjoyed: the Gypsy Strings [www.myspace.com/gypsystringsofdetroit], a trio, performed well into the night. This is no extraordinary event: many smalls clubs, large clubs, restaurants and bars feature local artists. Midtown Underground [www.midtownunderground.com], a sweet funk band, plays all over and is definitely worth catching. Also, the Detroit Metro area has tons of indoor and outdoor venues that can host huge names. I saw the Red Hot Chili Peppers at the Palace of Auburn Hills [www.palacenet.com], a large indoor venue about 40 minutes north of the city. The tickets were under $60/person, even with all the convenience charges. The beers were seven bucks a pop, but you can’t have it all.

The list of homegrown talent isn’t short, either. Kid Rock, Eminem, Bob Seger, The White Stripes, Aretha Franklin are just a few with ties to Michigan.

If you’re the sports-loving type, then you, too, will have no less than four pro-sports teams to root for, and no, that does not include the University of Michigan. The Lions, The Tigers, The Red Wings, and The Pistons all play at home in Detroit, or close to it. Tickets are relatively affordable; even Tigers tickets can be had for under $15- which is pretty remarkable considering last season’s record. Comerica Park, home of the Tigers, is a fabulous place to see a game.

History is rich, too. The Charles H. Wright Museum of African-American History [www.maah-detroit.org] is housed in a newer building. Here’s an offering from the museum’s permanent collection, “And Still We Rise”:

“The journey begins in prehistoric Africa, the cradle of human life. Guests then witness several ancient and early modern civilizations that evolved on the continent. Crossing the Atlantic Ocean, they experience the tragedy of the middle passage and encounter those who resisted the horrors of bondage, emancipated themselves and sometimes took flight by way of the Underground Railroad. Throughout this trip, the efforts of everyday men and women who built families, businesses, educational institutions, spiritual traditions, civic organizations and a legacy of freedom and justice in past and present-day Detroit are hailed.”
- http://www.maah-detroit.org/exhibitions/and_still_we_rise.html

The Henry Ford [www.hfmgv.com] is another must-see. This “history destination” brings the American Experience early American life via Greenfield Village, a pseudo-town that shows the sights, sounds and settings of America’s past. Try the Ford Rouge Factory Tour and witness the intricate operation of manufacturing. The Henry Ford is purely American, and proud of it.

The Detroit Institute of the Arts [www.dia.org] is also worth the trip. An Ansel Adams exhibit runs through March, and though the collection is currently abbreviated due to construction, it is more than worth the “suggested” donation of $6/ per adult. Be sure to check out Detroit Industry, the enormous frescoes by Diego Rivera, which he considered his most important American work.

Finally, the state of Michigan is rich in natural beauty. North Michigan, which refers to the northern part of the Lower Peninsula, is border on both sides by Great Lakes, and as a result, has gorgeous lakeshores ripe for boating, sailing and swimming. The “U.P.” refers to the Upper Peninsula of Michigan, and it too possesses abundant wild landscapes. An overnight canoe trip in the fall with future husband and beagle consisted of 20+ miles of unbelievable foliage, and hardly a soul to share it with (nice!). Outfitters abound, and so do pet-friendly, cheap motels on the way up. If you ask for pasties, which are a regional delicacy that resemble meat pies, make sure you say PAST-EE, not PAY-STEE, like this author; else they will recommend a trip to Las Vegas.

What to Read

An article for Scripps alums isn’t complete without a shout-out to our local publications in Detroit. Hour Magazine [www.hourdetroit.com], produced right in Royal Oak, is a monthly magazine spotlighting local events, restaurant reviews, and offering profiles of the movers and shakers. Detroit is one of those lucky American cities that actually have two newspapers- The Detroit News [www.detnews.com] and the Detroit Free Press [www.freep.com]- both excellent with very good local news coverage, as well as national. The tabloid style Detroit MetroTimes [www.metrotimes.com] and Real Detroit [www.realdetroitweekly.com] are great, too, if you can get past the sheer number of scantily clad women in their advertisements. A number of other rags are attuned to specific interests or groups: Between the Lines [www.pridesource.com], a gay and lesbian paper, and the various community-specific papers that are delivered or available for free, such as the Birmingham Eccentric [www.observer-eccentric.com].

Megan Rose is a 2003 Scripps graduate.

Columbus: Not to be Overlooked

2008-10-03T11:52:00.002-07:00

Not to be Overlooked

Forget what you think you know about this former cowtown. Columbus is one of the fastest growing metro areas in the Midwest and is the 15th largest city in the country. With Midwest values and a reasonable cost of living, this varied and much-growing city has a lot to offer the young professional crowd.

On the economic front, Columbus has the best economy in Ohio and the 7th strongest economy in the nation. This is according to a 2006 study done by Policom Corp., which determined the rankings of the nation’s 361 metropolitan areas by analyzing standard of living, income, job availability, unemployment conditions and other economic factors.

Just to name a few of the major players that help invigorate this city’s economy, Columbus serves as the headquarters for Cardinal Health, Limited Brands, Nationwide Insurance, American Electric Power and Battelle (the world’s largest private research institution). Two great places to start a job search in Columbus are columbus.careerboard.com and columbusjobs.com.

But it’s not just the economy that helps fuel this city. Columbus has many lively neighborhoods with their own unique offering of restaurants, pubs, coffee houses and specialty shops.

One of these popular areas is the Short North (theshortnorth.com). Located just north of downtown, most of the action can be found along High Street. The first Saturday of every month offers the perfect opportunity to grab a couple of friends and explore this part of town, when the art galleries and shops stay open late for Gallery Hop. Be prepared for a crowd however, since not even inclement weather can keep hoppers away from the galleries, restaurants and bars.

Another highlight of the Short North is the North Market. This indoor shopping market is filled with independent merchants and artisans who offer everything from fresh, local produce, fish and free-range meat to kitchen gadgets and a custom framing store. Also found in the North Market is Jeni’s Ice Creams. Signature flavors like salty caramel, dark cocoa gelato and Thai chili have helped to put this shop on the map. In fact, in 2005, owner/operator Jeni Britton was named a Tastemaker by Food & Wine magazine, an award given to “top young talents who’ve changed the world of food and wine by age 35.”

Bordering the Short North is the Arena District (arena-district.com). This is the site of Nationwide Arena where Columbus’ NHL team, the Blue Jackets, play. In addition to many restaurants and a movie theater, the Arena District boasts several bars and a few clubs. For cheap drinks it’s hard to beat It’s Brothers Bar and Grill (aka Brothers), Gaswerks or The Lodge Bar. All are within walking distance of each other and offer generous happy hour specials. If looking for a more fashionable scene or someplace to dance, check out Sugar or its sister club Spice.

On the other side of downtown Columbus lies German Village (germanvillage.com). Brick streets run through this historic section of the city situated primarily between Livingston Avenue and Greenlawn Avenue east of South High Street. There are numerous restaurants in German Village, but one that can’t be missed is Thurman Café, known for its humongous burgers and hefty portions. The wait can be long even on weeknights, so be sure to arrive early and before you are hungry.

For an after-dinner treat check out The Book Loft also located in German Village. It’s a 32-room bookstore that is unparalleled. Maps are provided for visitors at the front door, but each room is clearly labeled, so feel free to wander.

While these three downtown locations are quite trendy and offer plenty of places to patronize, they can be quite pricey for living. To help your rent or mortgage payment go further, living in the suburbs is a great solution, and downtown is never more than a 20-minute (or less) drive away. To get a clearer picture, check out an illustration of surrounding neighborhoods on the Columbus Chamber of Commerce Web site (http://www.columbus.org/lifestyle/neighbor.aspx). Clicking on the neighborhoods in the illustration will open a PDF with information specific to that area. Because of their locations and easy access to downtown, I’m partial to Upper Arlington and Grandview in the near West vicinity and Hilliard and Dublin in the Northwest.

But this city isn't just a great place to live. With events like the Columbus Arts Festival, it’s also a great place to visit. Kick-off summer along the Downtown Riverfront at this four-day street festival when over 300 nationally acclaimed artists display their work. In addition to the artwork, there’s also gourmet fare from local restaurants as well as live performances to enjoy. Then in July, return to the Riverfront when 500-700 thousand people flock to downtown to taste award winning ribs from around the country and to listen to live music performances at the Jazz and Rib Fest.

Columbus may not be a booming metropolis, but it certainly isn’t a cowtown. It’s a growing city that somehow has kept its small town-feel, and there lies its charm. Ready to take a closer look? For additional information on Columbus, check out the detailed article on Wikipedia.com at http://en.wikipedia.org/wiki/Columbus,_Ohio.

Lezlie Grubb is an Account Executive at GSW Worldwide, a pharmaceutical advertising agency in Columbus, Ohio.

Breaking News: Crises Impact Everyone Regardless of Sequence

2008-10-03T11:52:00.001-07:00

Breaking News
Crises Impact Everyone Regardless of Sequence

by Aaron Brown

“The only constant thing in this world is change.” If the saying is true, then it may be safe to say that the only certainty for journalism school graduates is that they will be impacted by a crisis.

Crisis journalism, sometimes broadly known as breaking news to those outside the profession, is understandably first linked with print, broadcast and online media outlets. Yet, behind the scenes public relations and advertising professionals may also be strategically planning a response or altering a program.

During this past year, the concept of citizen journalism has surfaced through new technologies as another outlet of breaking news communications. Yet it remains the responsibility of professionals to utilize news writing, information gathering and, perhaps most importantly, ethical decision making to report and communicate at the highest level. And for better or worse, it is often performance in these situations that can propel or alter a career path.

Realizing that crises will impact journalism careers should prompt us to analyze past events and case studies. Learning from those who have gone before can prove valuable when making decisions amid a crisis situation.

Reporting Crises
When covering disasters, reporters are exposed to scenes they likely have never witnessed previously. In the October/November issue of The Quill, the official publication of the Society of Professional Journalists, Meera Pal of the Contra Costa Times (Northern California) wrote that in her two weeks covering the aftermath of Hurricane Katrina, she “learned more about journalism, human nature and myself, than I had in my lifetime.” Read the full article.

In addition to personally dealing with challenges, reporters are tasked with providing information that may not be readily available or fully accurate. Often, their sources are suffering or have been personally impacted by the crisis. And of course, all of this must be managed within intense time periods.

New technologies and the increased use of online media, such as blogs (See Baseline magazine article, “Are You Ready to Love Blogging?”), have empowered journalists to share more stories amid a crisis. Consider how embedded reporters (See Journalism.org article: “Emdedded Reporters: What Are Americans Getting?”) have changed Americans’ view of a war.

Despite what may seem less than desirable circumstances, crisis situations often help reporters realize their passion for their work. Most reporters love the business because of the thrill of the moment, the challenging conditions, and above all, the power to tell the world the story of what they see through their own eyes.

Managing Crises
For public relations and advertising professionals, crises require a similar passion for journalistic excellence. Public relations professionals must quickly write and distribute crisis communications pieces that ensure impacted employees, residents or other constituencies are safe and buildings secure. Meanwhile, those dealing with the media must have statements prepared and be equipped with information to provide to reporters should the situation warrant.

An article from the October issue of PR Tactics, the official newspaper of the Public Relations Society of America, notes “how important it is for action and communications to be aligned” in crisis situations. Read the full article.

“When action and communications are inconsistent, credibility goes out the door and the public’s trust disintegrates,” Dan Keeney of DPK Public Relations says in the article. “What is being communicated must be consistent with what’s being done.”

On another level, it is these same public relations professionals who will likely help coordinate corporate responsibility initiatives to raise funds and organize resources for those impacted by the crisis.

For advertising professionals, think about the challenge of altering a campaign or program impacted by a tragedy. For example, the major television networks were requiring all advertisements featuring or mentioning New Orleans to be changed after Hurricane Katrina. Statewide advertising was impacted by the crisis, including cancellation of a $7 million television and print campaign.

The October 10 issue of AdWeek features a story on how Louisiana is already planning to launch ads in October that “will remind people that some areas were unharmed, like New Orleans’ French Quarter.” Advertising associates at Peter A. Mayer Advertising, which handles the state’s travel and tourism account, will be strategizing ways to bring tourists back to New Orleans.

Maintaining Perspective
The examples presented above come from one of the most dramatic disasters experienced by the United States. The reality of the journalism profession is that crises of similar magnitude aren’t a regular occurrence; rather, reporters and public relations and advertising professionals deal with much smaller crises more frequently.

Regardless of your journalism background or the magnitude of the crisis, the most important professional objective is to communicate the truth to your audience. And in doing so, journalists must be committed to learning from each crisis they encounter in their career so that when the next one arrives, best practices can be deployed.

Aaron Brown (BSJ 2001) is an account supervisor with Fahlgren Mortine Public Relations in Columbus, Ohio. Aaron can be reached at aaron.brown@fahlgren.com.

5 Ways to Impress a Hiring Manager

2008-10-03T11:48:00.000-07:00

Five Ways to Wow a Hiring Manager
by Allison Stacy

You’ve heard the statistics: For any job opening you pursue, dozens (if not hundreds) of other applicants are vying for the same position. If you find those figures disheartening, you’re not alone. The hiring manger—that is, the person who has to root through that mountain of resumes and arrive at the right candidate for the job—shares your trepidation.

I know this because I’ve been on both sides of the resume pile. As editor of a national consumer magazine, I have the responsibility of hiring the editorial and design staff, including entry-level positions. From this experience, I also know that going up against a zillion other applicants doesn’t have to be a disadvantage—it can actually be an opportunity. Hiring managers look for people who stand out from the crowd, and the truth is that few applicants do. But you can: From the resume to the interview, here are five ways to impress the person who holds the key to your employment fate.

Make your resume distinctive. A hiring manager’s first impression comes from your resume, so be sure you’re truly putting your best foot forward. When you describe your work experience, emphasize accomplishments, not job functions. Suppose you spent a summer interning in the marketing department of the local arts council. Saying that you “wrote press releases” and “maintained the Web site” won’t tell a hiring manager anything she doesn’t already know. (What PR intern doesn’t write press releases?) Nor does it showcase how well you did the job. But if you instead explain that you “devised a low-cost online publicity campaign to encourage donations” and “created e-newsletter content that drove a 20 percent increase in Web site traffic,” that will make her take notice.

Tailor your cover letter. A lot of hiring managers see cover letters as a necessary evil: Managers enjoy reading them about as much as you enjoy writing them. But that’s only because they usually all sound the same—and they merely reiterate what’s in the stack of resumes. This is a shame: Why waste this prime opportunity to impress a potential employer?

When I’m reviewing applicants’ materials, I’m always delighted to come across an original cover letter—especially one that shows me why the author is an ideal candidate for the open position. (Note that I said show, not tell.) This can be as simple as forging a personal connection to the work you’d be doing. For example, because I work for Family Tree Magazine, a how-to publication for genealogy, I’ll sometimes get cover letters relaying how the applicants have researched their own family trees or how their families’ history and heritage have influenced their lives. That kind of letter always makes me give that person a second look. (Warning: This could backfire if you become cliché, such as telling the Chicago Cubs you’re a lifelong fan.)

Subtle flourishes can be even more effective. Editors don’t stop thinking like editors while they’re reading your cover letter. That means they’ll notice your attention to details, such as your conscious correct usage of a common grammatical faux pas or that you penned your letter according to the publication’s house style (which you’d discern from studying recent editions).

In case you haven’t yet gotten the hint, you should be customizing your cover letters for every position or company. Yes, it’s extra work—but if you’re not willing to make that effort, what message are you sending to the person you want to hire you?

Show you’ve studied your subject. The last thing a hiring manager wants to do is find himself in the same place—understaffed and in serious need of a replacement. So he’s going to be considering your level of interest in the position and company in addition to your qualifications. The best way to express that you really want the job (and not in a I-can’t-go-back-to-living-with-Mom-and-Dad kind of way): Let him know you’ve done your homework.

Of course, this starts with research. Learn everything you can about the publication, station, or organization. What’s its mission? What audience does it serve? Broaden your investigation to the parent company. What other products does it produce? How has it been making news lately? Such information is now easy to track down on Web sites, such as I Want Media.

You can weave some of your newfound knowledge into your cover letter. In fact, that’s another good way to let the hiring manager know he hasn’t gotten yet another generic form letter. But you’ll totally knock his socks off if you put your awareness to work: Along with your resume, cover letter and work samples, include a list of article pitches perfectly suited to the magazine, a new ad campaign idea for one of the agency’s clients, or whatever project is appropriate. Not only does this showcase your research skills, it shows the hiring manager you want the position badly enough that you’re willing to work for it.

Know the competition. Every Web site, publication, TV news operation, ad agency, and PR firm has competitors. You’ll really impress a hiring manager by coming to an interview with an understanding not just of your prospective employer, but also of who its rivals are. If you were the editor of Modern Ferret, wouldn’t you be wowed by an applicant who knew that Ferrets Magazine also serves the ferret-owning public? The interview questions will probably give you a chance to show off your knowledge; if they don’t, work it in when you have the opportunity to ask questions.

Go the extra mile. No matter what position or journalistic discipline you work in, managers like employees who take initiative. So show you’re a go-getter: If you’re asked to complete a test or assignment as part of the application process—and you most likely will be—go above and beyond the requirements. To give a couple of real-life examples: I was impressed by a managing editor candidate who, in her test edit of a feature article, included artwork and design ideas based on my magazine’s past feature designs. Likewise, I asked art director candidates to devise a photo or illustration idea for a particular article and describe their instructions for the photographer or illustrator. The graphic designer I ultimately hired went a step further and provided a sketch of her illustration concept. Follow her cue, and you’ll get hired, too.

Allison Stacy (BSJ ‘99) is editor of Family Tree Magazine, published by F+W Publications in Cincinnati, Ohio. Allison can be reached at allisonstacy@yahoo.com.

The Perfect Handshake

2008-09-30T10:32:00.000-07:00

You may look at the title of this article and think, “Really? What’s the big deal about a handshake? How hard can it be?” Well, take it from someone who has shaken a lot of hands over the years: handshakes matter.

Most people don’t realize that there are right and wrong ways of shaking hands. Believe me, you don’t want to be known around the office as the “wet noodle” or the “bonecrusher.” People DO notice your handshake and they DO make judgments about your character and level of confidence through your handshake. Communicating confidence and reliability are crucial to your success in not only business, but life. A well-executed handshake is probably the best and easiest to develop business skill.

While a handshake might seem like a straightforward no-brainer, there are a few things you need to remember:

1. Shake hands whenever you are introduced to someone, whenever you introduce yourself to someone, and whenever you say goodbye.

2. Say something when you shake hands. “It’s very nice to meet you Mr. Smith” and “It’s great to see you again” are appropriate.

3. Make sure your hands are dry. No one likes clammy hands. In fact, sweaty hands communicate nervousness and can make people think you are not up to the job or that you have something to hide. Experts recommend carrying Kleenex or baby powder with you to absorb excess moisture.

4. Think about your grip. A medium-firm grip conveys confidence and authority, which is what you want to exude.

5. Respond with pressure that meets the pressure you receive and don’t try to overpower the other person if their grasp is more timid.

6. Shake palm to palm and keep your hand perpendicular to the ground.

7. Know when to let go. The ideal handshake lasts about three seconds. The hands can be pumped once or twice, but that’s enough. Continually pumping hands comes across as overzealous and, quite frankly, kind of awkward.

8. Make eye contact and smile.

9. Only do the hand-in-hand handshake when congratulating someone you know well. The hand-in-hand is when you sandwich the other person’s hand with both of your hands. If you do this to someone you don’t know very well or have just met, they can feel uncomfortable, overpowered, or even threatened. So be careful and use this handshake sparingly.

In today’s business world, both men and women shake hands. The idea that a woman should not extend her hand first or a man should wait for a woman to extend her hand is outdated. Both men and women can feel free to extend their hands out first when meeting someone. In fact, I recommend it. The perfect handshake is one that conveys a friendly, welcoming attitude. A firm handshake helps make a good first impression for both men and women.

Below are some common types of “bad handshakes.” Pay attention because you don’t want to be the person who greets others with these handshakes.

The “Wet One”: Hand is clammy and cold. This type of handshake is universally unpopular and is read by the receiver as a lack of commitment to the encounter.

The “Dead Fish”: Hand is limp, lifeless and just hangs. This type of handshake leaves the impression that you don’t have an interest in the meeting and conveys a lackluster personality.

The “Bone Crusher”: Handshake is hard and forceful and involves squeezing the other person’s hand tightly. A trademark of the overly aggressive person, this type of handshake reveals a desire to dominate and assume early control.

The “Fingertip Grab”: A handshake where the fingers are grabbed instead of the entire hand. This type of handshake shows a lack of confidence.

The “Stiff Arm Thrust”: Hand is stiff and body is leaning forward. This type of handshake is used by aggressive types to keep others at a distance and show control.

The “Pumper”: Hand is pumped with energy and a rhythmic series of rapid vertical strokes. This handshake is overly eager and insecure. This person doesn’t know when to quit and stalls because he/she doesn’t know what to do next.

The “Don’t Touch Me”: Hand is not even fully offered. This person will barely put three or four fingers in your hand—and then withdraw them quickly, almost as if afraid of catching a disease. This appears timid, sheepish, and distant.

The “I’m You’re Best Friend”: Hand and arm are clasped forcefully. This person comes across as too familiar, clasping your arm and perhaps attempting to hug you. This behavior may be appropriate at a funeral, but it comes across as condescending and inappropriate in a business setting.

Please take note of the above mentioned handshake types because they can help you become a better “shaker.” Jill Bremer, a professional image consultant and co-author of It’s Your Move: Dealing Yourself the Best Cards in Life and Work says, “Handshakes are the only consistent physical contact we have in the business world. They happen first, so they set the tone for the entire relationship,” and everyone knows how important first impressions are.

Sharon Metzung (BSJ 2003) is the Publications & Graphics Manager at Lake Metroparks in Concord Township, Ohio. She can be reached at s_metzung@yahoo.com.

Tips for Making Small Talk and the Art of Working a Room

2008-09-30T10:25:00.000-07:00

Do you need a job? Does the prospect of walking into a room full of strangers make you break into a cold sweat? If your answer to either of these questions is “YES,” then I encourage you to keep reading.

Looking for a job can be terrifying and time consuming, and networking might seem like the least attractive part. When I graduated and heard anyone talk about networking, I would tense up because I had absolutely no idea what to say to people. However, in the past few years, I have come to realize that networking really isn’t that difficult. The key is being open and willing to have a conversation with someone. The ability to connect with people through small talk is an acquired and practiced skill, but it can lead to big things like job leads, mentoring opportunities, and professional connections.

This article focuses on mastering small talk and how you can go from wallflower to social butterfly. The tips offered here are simple and will make it easier for you to speak to people at networking events, business functions and other social events.

1. Be the first to say "hello." It is not going to kill you to take the initiative and start a conversation. Plus, it takes the pressure off the person you are introducing yourself to and makes them more likely to engage in a conversation. Offer your name to ease the pressure. Smile first and always shake hands when you meet someone.

2. Pay attention during introductions. Make an extra effort to remember names and use them frequently. It shows people that you are interested and are taking the conversation seriously.

3. Don’t be afraid of clichés. Break the ice by talking about the weather, sports, movies or TV shows. These topics put people at ease because they are topics that everyone can talk about and will usually lead to other subjects. If you stay up to date on current events in your field (or desired field) you will be able to talk intelligently on a wide variety of subjects, making it easier to talk to people.

4. Use conversation builders such as "What do you think of...?" “Have you heard...?" and “What is your take on...?" Stay away from negative or controversial topics, and refrain from long-winded stories or unnecessary detail in casual conversation. Talking about the time you threw up on someone at The Union is not a good networking conversation.

5. Be honest. If you are sweating bullets because you are nervous about the situation, it is okay to say so. Say something like, “This is the first meeting I have attended, and I’m never certain what to say or what questions to ask. You really handle yourself well. Any suggestions for me?” If you are honest about it, people will probably be empathetic with you. Most people will understand your feelings. Most were probably uncomfortable in networking situations before, too!

6. Ask questions. The best conversationalists mix talking with listening. As people talk about themselves, you can ask about their job, company, or business projects. This frequently leads to opportunities where you can indicate how your skills can be of benefit or how you might be able to help. To obtain really good information, ask open-ended questions. For example: "Why?", "What if?", "What is your opinion?", or "That's really interesting. Can you tell me more?" By asking questions and showing sincere interest in a person’s response, you come across as both professional and communication savvy. If you ask questions and do not appear interested in the person’s answer, you will have lost an opportunity to establish a good personal or business relationship. Listen intently and do not interrupt. Give feedback and maintain eye contact. Sincerity brings you respect and admiration, and people hire individuals they know and respect.

7. Accept business cards gratefully. If someone hands you a business card, accept it as a gift. Don’t just throw it into your briefcase or pocket without a glance. Take a moment to read it to show that you appreciate receiving it.

8. Act confident even when you’re not. If you look uncomfortable, you are going to make the people you are talking to uncomfortable. Don’t stare at the floor, shift your weight or stand with your arms crossed.

9. Be respectful. If you decide to enter a conversation that is already in progress, stop to observe and listen. Don’t just interrupt the conversation because you want to get involved. If you stand to the side and show interest, it is more likely that those in the conversations will notice you and invite you to join.

10. Exit gracefully. Exiting a conversation is often tougher than starting one. Have a few exit lines ready, so that you can gracefully move on. For example: "I've enjoyed talking with you. I've noticed a couple of new guests that I haven't met as yet. Would you please excuse me?" or "I need to check in with a colleague over there." If all else fails, head to the restroom. Don't be embarrassed to move on; you do not want to overstay your welcome. One of the biggest mistakes in networking is to talk too much. You want to make a good impression and leave people wanting more. To do that, “Mingling Maven” Susan RoAne advises: "Be bright. Be brief. Be gone."

11. Follow up on leads. If a person gives you their business card, give the person a call or send them an email a few days after the event and thank them for taking the time to talk with you. The worst thing that can happen is that you don't get a meeting or job lead. You are no worse off than you were before. But if you make the call, odds are something will materialize. At the very least, you just might make a new friend who is willing to keep any eye out for other job opportunities.

12. Attend every opportunity possible to work a room or connect with new people. Something is bound to come from these small talk opportunities. If nothing else, you will gain practice in the art of working a room. And we all know that practice makes perfect!

Sharon Metzung (BSJ 2003) is the Publications & Graphics Manager at Lake Metroparks in Concord Township, Ohio. Sharon can be reached at s_metzung@yahoo.com.

Political Conventions

2008-09-24T06:19:00.000-07:00

Although I really never planned on attending a Democratic or Republican national convention, I'm glad I had the opportunity to attend both earlier this month. My firm, Lesic & Camper Communications, is working on an issue education campaign called the Partnership to Fight Chronic Disease, which is aimed at educating policymakers, elected officials and health care stakeholders about the need for better prevention and management of chronic diseases in our health care system. Because chronic diseases, like diabetes, heart disease, cancer and others, account for 75 percent of our health care costs.

So my boss and I went out to Denver and Minneapolis/St. Paul with the Ohio delegations of each party to help spread the word. We were able to have breakfast speakers at both Ohio delegations' events, and delegates received PFCD t-shirts, pedometers and brochures. It was pretty cool to see some of the delegates actually walking around with the pedometers!

But enough about work. These trips were fun too. I was able to see speeches by Hillary Clinton and former Virginia Governor Mark Warner at the DNC Convention, and Fred Thompson at the RNC Convention. I also caught glimpses of celebrities like Ashley Judd, Chevy Chase, Aisha Tyler, Cyndi Lauper and Jon Voight.

However, my favorite part was meeting Luke Russert in Denver. As you may know, he was covering the youth vote at both conventions for NBC. I was even hoping to meet him before I went out there, and I just happened to see him outside of our hotel. So I asked if he'd take a picture with me, and he graciously agreed.

Sometimes working in public affairs may not sound like the most exciting option as a student, but I certainly have valued some of the opportunities I've had this fall.

Reasons to Move to DC: public transportation, go-go music* and chili-dogs**

2008-09-17T14:03:00.000-07:00

Thinking about moving to the Nation's Capital? A few things to consider:

1) Washington, DC is a wonderful city - full of an eclectic group of people from around the world all pursuing different goals. From politics and lobbying, which seem to go hand-in-hand, to associations, banks and media organizations – employers are wide-ranging and far-reaching! A few suggestions if you are interested in looking for a job/internship:

http://www.dcjobs.com/ - comprehensive list of jobs

http://washingtondc.craigslist.org/jjj/ - not only can you find a job/internship on Craig’s List, but also an apartment or a used toaster if you so desire!

http://www.washingtonpost.com/wl/jobs/home - another reliable, comprehensive list of jobs

http://asi.careerhq.org/search.cfm - numerous association headquarters are located in the DC-Metro area from the Association of Pickle Packers (google it – it does exist!) to more well-known associations like the National Education Association. I have/had friends who work for associations – writing for their trade publications, blogging about the DNC and RNC, event planning, etc.

http://www.rcjobs.com/ - Capital Hill jobs – from policy jobs, to the press side of things – your journalism degree can certainly translate well into a job on the Hill

http://www.hillzoo.com/jobs/ - Capital Hill jobs

2) DC offers public transportation - http://www.wmata.com/ - which not only cuts down on commuting time and money, but allows you to get anywhere in the city without a car! Go green!

* Go-go is a subgenre of funk that originated in the Washington, D.C., area during the mid- to late-1970s.
** http://www.benschilibowl.com/

NBC Finally "Gets" this Internet Thing

2008-09-15T11:20:00.000-07:00

It wasn't too long ago that NBC was scrambling to remove it's now infamous SNL "D*ck in a Box" skit from Youtube (and any other site that was impinging on its 'copyrighted' material). Their official and on-record vigilance about removing any trace of the SNL skit caused thousands (maybe millions) to be unable to access and view it. The only problem with this course of action, of course, is that while protecting their intellectual property, NBC was shelling one of their first truly "did-you-see-that" talk-value SNL skits in a long time.

SNL had started to go the way of the dinosaur, and NBC seemed determined that viewers would only be rewarded with content if they tuned in at 11:30 on Saturday nights for the original broadcast. And the attitude at NBC seemed to be a big "too bad" if you were eating, sleeping, or doing anything else than making an appointment with your TV for SNL viewing. In a time of fragmented consumer attention, this was totally counterintuitive-- as if NBC was single-handedly going to buck the will of millions of consumers by re-introducing a literally captive audience to their television broadcasts.

That was a little over a year ago. Enter the 2008 Olympics. The games are taking place in a country that is many time zones removed from ours, forcing NBC to re-think this tune-in-live-or-too-bad policy. NBC partners with Microsoft for live streaming video from the games, hosting on NBCOlympics.com. This would appear to be a vast improvement, with NBC now allowing their 'copyrighted' material to circulate on the web.....

Except for one little catch. The time zone thing was tricky for prime-time broadcasting-- NBC decided to delay showing big events for prime-time TV in an effort to draw a large audience to the broadcast. If those events were allowed to be viewed online live, that meant NBC's prime-time broadcast might be hurt. So, only select streams were made available live, and some streamed only after the on-air broadcast. Personally, I didn't watch an ounce of the Olympics in prime-time. Even as a rabid sports fan, the idea of knowing the result hours beforehand tends to kill the impact of the match. I did, however, stream online when NBC allowed me to.

The site was a step for NBC, nonetheless, and one that paid off--42 million unique visitors to the site, spending an average of 27 minutes during the games. That's a huge amount of eyeballs, and a depth of engagement that no doubt, NBC was happy to capture-- and didn't want to miss by not streaming events online.

Now, NBC has joined the networks that stream popular shows online. It even has a fancy new tagline, "Chime In." This is likely to highlight they are coming out of the dark ages and allowing conversation around their own product. A small move that I noted and appreciated, but I wasn't sold on NBC as a network that was innovating or embracing online conversation by any means.

The real watershed for selling me on NBC came with Sunday Night Football this year. Like many ridiculously-addicted NFL fans, I was thrilled when the season opened on September 4th. Like many NFL-addicts who live on the West Coast, I was upset that the game began during the workday here on the West Coast. Millions of NFL fans have been forced, in the past, to settle for bad text updates via mobile phone or internet browser ("Manning incomplete pass on 3rd down"). This compared in no way to watching a game.

NBC shocked me by beating ESPN's Monday Night Football to the punch, and launched Sunday Night Football's site, http://www.sundaynightisfootballnight.com/. Besides being a beautiful site, it's also rich with what is the best streaming sports coverage to-date. The interface of the game is the same you would see on-screen, PLUS PLUS. It offers 5 different camera angles, ability to see plays in instant replay, and overall, adds up to the most satisfying sports experience online. ESPN has been innovating at a rate far beyond its stodgy network competitors for years-- but NBC nailed this one. I was highly disappointed on Monday when I looked to stream Monday Night Football from ESPN.com, only to have the same old text-tracking experience that frankly, wasn't worth monitoring. For the 2008 season so far, NBC Sports, 1 : ESPN, 0.

Oh, and the latest SNL skit to go to "must-see" status is Tina Fey's recent rendition of vice-presidential candidate Sarah Palin. I missed the live broadcast of the SNL skit, but I caught it on Youtube. Because NBC allowed me to catch it on Youtube, in addition to displaying the skit for video play prominently on their own homepage.

Thanks, NBC, for finally "getting it" and realizing that if your content is good enough to be sought out online-- that isn't a bad thing, but an incredibly good thing. An incremental kind of thing, not a detrimental kind of thing.

I'll be streaming Sunday Night Football while I watch the broadcast on Sunday. Have you seen the site yet? What do you think?

Communications Manager Position (Springfield, Ohio)

2008-05-23T07:19:00.000-07:00

This job notice comes by way of Scripps alumnus Kyle Rose, who knows a thing or two about the position: It's his old job.

Position Purpose:

Develop, administer and execute effective communications strategies and plans for the Springfield Plants, inform and consult with Plant management in an advisory capacity to ensure effective internal and external communication and establish sound Company relations with employees, organizations, news media and the general public. To effectively market the Springfield plant and assist the plant in maintaining positive customer relations.

Basic Requirements:

Bachelor's Degree in Journalism, Communications or Public Relations; or 7 years of Journalism, Communications or Public Relations experience
At least 5 years of Journalism, Communications or Public Relations experience

For application details, see https://jobs-internationaltruck.icims.com/internationaltruck_jobs/jobs/candidate/job.jsp?jobid=8350&mode=view.

If you'd like to know more, contact Kyle directly.

The Smoothest Sell

2008-05-02T12:11:00.000-07:00

"I'm Ira Glass and you're listening to This American Life"-- listening, not watching. Because as we all know, This American Life is a radio show. But last night, I watched This American Life, live, in a movie theater. To recap, that's a radio show, broadcast live from New York, seen (as well as heard) in real images in real-time on a giant movie theater screen?

One might say that is a strange combination of different media.

Some of you may know that Showtime worked with Ira Glass to create a 6-episode pilot season of This American Life, the TV series, last year-- bringing the stories of America into the Era of Pictures. This ruffled some longtime listeners, as the show was viewed as "selling out" to the medium that radio purists might say killed the radio, TV. But despite some objections, TAL became a radio / TV show last year.

Last night, it became a radio show / TV show / live event / movie. Ira and company were broadcasting live from New York, sending out a live signal to movie theaters across the nation. TAL might have recorded live shows before, and broadcast to radios across the country, but never have simul-cast images as a layover, as they did last night. It was hard to imagine what I was watching-- was it a movie (the smell of popcorn and a huge screen), a live event (a stage and presenters with Q&A), a TV show (TAL the series), or the radio show (Ira's voice) that I have always loved?

That's when I realized that it was a hybrid of all of these, but with a defined purpose.

Leaving the show, I was entertained and happy-- I had just seen what amounted to an exclusive-showing, long-play TAL with pictures. Quite possibly I had just witnessed some form of entertainment heaven. But this entertainment made me a consumer and led me to an action. How's that? The screening of TAL on the big screen in the media melee last night really amounted to a Season 2 preview for the show (that's right folks, it was advertising, or at least, some form of it).

During the movie / radio show / event / TV show, Ira casually mentioned that Showtime's season two of TAL was beginning on Sunday. Although a regular listener of the TAL podcast, I often listen well after the fact (like many Americans), and would have absolutely missed the opener of the second season of the TV show Sunday had I not been sitting there.

Whew-- just in time to set my DVR.

I think the event / movie / radio show / TV show I saw was incredible, and it just might have been the smoothest sell I have ever had in marketing, too. My DVR is ready for Sunday.

Is yours?

Deceiving to get the story

2008-04-04T10:09:00.000-07:00

These college reporters told the governor's office they were interested in one story to get a tour when they were really after something else. The Gov's office was mad at the deception.
http://www.omaha.com/index.php?u_page=2798&u_sid=10301407

Is it OK for journalists or PR people to lie ``in the best interests of the public'' or company they work for? My general rule is to be totally up front with people about what you are looking into. And if you think it will scare them off, then tell them nothing rather than lie. Why would students need to even say what the story was about? They are doing a story involving the Gov. residence and would like a tour. If they had it cold that the tour guide was there, they really didn't need the tour except for color.

Apply Now for International Reporting Fellowships

2008-03-26T06:00:00.000-07:00

Sonja Matanovic from the International Reporting Project e-mailed to let us know about the upcoming April 1 deadline to apply for fellowships. If you have at least three years professional journalism experience and would like to work abroad, check out these opportunities:

The International Reporting Project (IRP) is pleased to announce that applications are being accepted for the Fall 2008 IRP Fellowships program. The IRP Fellowships program will run September 1 – October 25, 2008.

This year we are offering two types of IRP Fellowships for the fall program.

1. IRP FELLOWSHIPS IN INTERNATIONAL JOURNALISM

The International Reporting Project will offer up to four IRP Fellowships to U.S. journalists to carry out a project reporting from any country in the world outside of the United States. One of these Fellowships will be the “IRP/FRONTLINE World Fellowship” for video journalists, which will offer additional support through the PBS program FRONTLINE/World and a chance for the Fellow’s story to appear on that program’s web site and broadcast.

2. IRP/STANLEY FOUNDATION FELLOWSHIPS

The International Reporting Project will award up to four additional “IRP/Stanley Foundation Fellowships” that will run concurrently with the other fellowships from September 1 through October 25. These fellowships will be awarded to U.S. journalists of every level – including senior and highly experienced journalists – whose proposals focus on reporting projects in one of the following areas: South Africa, Russia, Japan, the European Union or any member country of the EU.

For more information or to apply, please visit www.internationalreportingproject.org.

Hilton Head Paper Seeks Copy Editor

2008-03-26T05:58:00.001-07:00

Copy Editor/Page Designer
The Island Packet, Hilton Head Hisland

The Island Packet, which serves Hilton Head Island and surrounding mainland communities, is seeking a copy editor/page designer. We're interested in candidates who can creatively design pages, aggressively handle copy, spot holes and inconsistencies in stories, write headlines that are clear and crisp, and maintain accuracy on deadline. Knowledge of InDesign and Photoshop is required.

The Packet is a 22,000-circulation well-respected daily owned by The McClatchy Co. The newspaper is a consistent award winner in state and regional newspaper competitions. McClatchy is the nation's third-largest newspaper group. It emphasizes high journalistic standards. Other papers in the group include The Sacramento Bee, The Raleigh News and Observer and The Miami Herald. For more information about the Packet, visit islandpacket.com. For more information about The McClatchy Co., visit mcclatchy.com.

Please e-mail a one-page cover letter and a one-page resume to Elizabeth Farrell, copy desk chief, at: efarrell@islandpacket.com. Initially, send only the cover letter and resume. The resume should include professional and academic highlights, dates of graduation and job changes/promotions, scholarships and awards and names and telephone numbers of references. The letter and resume will be key in determining whether to proceed with an application. It is not necessary to send work samples as attachments with your e-mail. After reviewing your resume, we may then ask for samples, and that time, we will need hard copies.

Received March 19, 2008

Lynchburg, Va., Sales Opening

2008-03-26T05:56:00.000-07:00

Core Account Executive, Sales Department
WSET-TV, Lynchburg, VA

Position Summary: The sale of television time to assigned accounts, the supervision and follow-through of all sales, and the solicitation of new clients.

Essential Job Qualifications: Bachelor's degree or equivalent experience. Sales aptitude with one year previous television or media sales experience. Disciplined, self-motivated individual. Automobile and valid Virginia driver's license.

Application Procedure: Please apply in writing to Director of Human Resources, WSET-TV, P. O. Box 11588, Lynchburg, VA 24506-1588, or apply in person at WSET-TV, 2320 Langhorne Road, Lynchburg, VA 24501 from 8:30 a.m. to 5:30 p.m., Monday through Friday. No phone calls please! EEO/M/F.

Received March 10, 2008

Albuquerque Broadcast Jobs

2008-03-26T05:53:00.000-07:00

ABC affiliate KOAT is hiring for the following positions:

Meteorologist
#1 rated ABC affiliate in Albuquerque, New Mexico (44) looking for a dynamic Meteorologist to join its winning weather team. Ideal candidate must be able to tell a weather story and provide accurate forecasts and information. We need someone with good energy and a great personality. We have all the tools - Live Doppler, Storm Tracking, etc. Great weather environment. No beginners! Minimum 2 years weather forecasting for broadcast news. Excellent weather graphics capability and live experience are necessary. College degree and at least 1 Meteorological Seal of Approval (NWA or AMS) preferred. Send tape and resume to Sue Stephens, News Director, KOAT, 3801 Carlisle Blvd, NE, Albuquerque, New Mexico 87107. Apply by April 11, 2008. At this time, we anticipate that a hiring decision will be made on or about April 18, 2008.

News Assignment Manager
KOAT is looking for an experienced assignment editor to manage our assignment desk. The ideal candidate will be able to enterprise, research and develop news stories. As assignment manager, you will work with the news management team in setting the daily agenda for news. You must be able to handle breaking news efficiently utilizing all the resources which include a helicopter, satellite truck and multiple live vans. You will develop systems to ensure reporters manage their beats and follow-ups and guide them through the course of their story process. You will supervise long-term planning and work with the News Director on scheduling. Minimum three (3) years News experience. Must be familiar with computer assisted reporting. Good people skills and organizational skills are needed. Resume including references and salary requirements, along with a cover letter stating where you found out about this job to: Sue Stephens, News Director, KOAT-TV, 3801 Carlisle Blvd NE, Albuquerque, NM 87107. Apply by April 11, 2008. At this time, we anticipate that a hiring decision will be made on or about April 18, 2008.

Style Power

2008-03-17T09:09:00.000-07:00

My employer, Bloomberg News, made a style change over the weekend that was buried in the middle of an e-mail of updates on this or that. From now on, the company refers to the war in Iraq as Iraq War, uppercase. It's a proper noun now. The general public may have been calling it that for a long time - but to me, it is a major event. When newspapers and wire services give it a new name, Iraq War, history will reflect it that way. It won't be known as the ``war in Iraq.'' Now there will be a chapter in the history books on the Iraq War. A simple change in style can have a big impact.

Chummy with sources

2008-03-12T07:25:00.000-07:00

Here is an interesting case of a reporter being outed on how he works his sources. A weekly competitor FOIA's the emails between city officials and the reporter and found some funny exchanges and others that seemed to show how the reporter and city officials were bargaining on when a breaking story would come out. This columnist points out that, while embarrassing, he didn't do anything wrong. God knows I've had some pretty important exchanges with sources over e-mail and, yes, other people could get access to some of them over time. Personally, I don't think what this reporter did is wrong either. But it demonstrates that when you are covering a beat, especially one that has a single, key entity, like city hall, or a big company, it is easy to become part of their machine. They didn't buy you off - they were nice to you. You talk to them every day. They are smart people with kids who maybe went to the same college as you. When things go bad, it's not that the reporter won't write something bad, it's that the report feels bad for the good people on the other side. I don't recommend erecting an icy wall. I think reporters can be/ should be friendly or even friends with people inside the entities they cover. However, it's a good idea to just remind the people you deal with every so often that if they screw up, you are going to write about it. What do you think?

http://blog.washingtonpost.com/rawfisher/2008/03/how_the_sausage_is_made_a_repo.html

Ned's Job of the Week - A World In Communication.

2008-03-11T07:50:00.000-07:00

A wonderful web-site listing job opportunities in corporate communications, media relations, broadcasting, web design, investor relations, employee communications, public relations, among other things. Heavy on DC-area jobs, but still a fantastic resource for any job-hunter. This is where I found the listing for my first job out of Scripps:

http://www.nedsjotw.com/

And, Ned updates it each week with new opportunities! Good luck!

Graphic designer opening ...

2008-02-15T13:15:00.000-08:00

Here ya go:

Job Description
Job Title: Graphic Designer
Department: Hoof Beats Magazine/Communication Department
Reports to: Art Director
Supervises: None
Status: Exempt

Position Summary: Designing advertising, editorial and company products.

Essential Functions/Major Responsibilities: Design of commercial advertisement using Quark, InDesign, Photoshop, illustrator and Acrobat

Design of editorial, as guided by the branding set out on Hoof Beats magazine including some departments.

Design internal products including forms, books, brochures, flyers, mailings, etc…, as guided by the branding of the USTA.

The baseline for the in-house and editorial products will be established by the USTA Art Director, who will set out templates and design models (fonts, styles) to be utilized in execution.

Qualifications:
College degree in related field

Minimum two years design/production experience, preferably with a magazine or newspaper.
Working Knowledge of both PC and Mac platforms

Working knowledge of the following software programs: Quark Xpress, InDesign, Photoshop, Illustrator

Creative self starter who is detail oriented and able to work within the structure of a trade organization

Knowledge of pre-press and printing technology helpful

To apply, contact:

Nicole Kraft
Director of Communications
nkraft@ustrotting.com

US Trotting Association
750 Michigan Ave.
Columbus, OH 43215

Election ...

2008-01-31T13:31:00.000-08:00

Just got the following e-mail:

The Greater Cincinnati Society of Professional Journalists will be holding elections for a new Vice President. The term runs through June 2009. The vice president's duties include making sure voting follows Rules of Order, running any meeting or program the president is unable to attend, and attending monthly regularly scheduled board meetings. The vice president will help with programs and projects as needed.
If you're interested in this position, please submit your name to Hagit Limor at hlimor@wcpo.com by Monday, February 11, along with a brief statement as to why you're interested. Hagit will compile candidates' statements to forward to the entire membership. Members will then have until Tuesday, February 19 to submit their votes via email to Monica Dias at mdias@fbtlaw.com The results of the election will be announced at our next board meeting: 11:30 AM Wednesday February 20 at WCPO-TV, 1720 Gilbert Avenue. As always, everyone is welcome to attend.

Thank you,
Hagit Limor
President, Greater Cincinnati SPJ
Visit us on the Web at www.cincyspj.org

This might be fun ...

2008-01-22T13:53:00.001-08:00

Journalism Training Workshop Offered in India

The Reuters Foundation, in collaboration with the Iowa-based Stanley Foundation, is accepting applications from US journalists to participate in an all-expense-paid journalism training workshop in Mumbai, India, April 21-25.

The weeklong course will pair six American journalists with six Indian journalists in a workshop aimed at helping reporters develop their international news writing skills with a specific emphasis on US and Indian audiences.

Guest speakers, reporting field trips, and classroom training will be an integral part of the workshop. India’s rise as a global power and connections to US communities will be explored with reporting on Bollywood; outsourced call centers; poverty; and growing Indian political, media, and business linkages to the world.

The course is aimed at full-time reporters from the United States and India with a minimum of three years experience in journalism. Economy-class airfare, hotel accommodations and some meals will be provided.

This professional development course is intended to be a perspective-widening experience. Participating US journalists will be expected to file stories based on the reporting they conduct in India.

The deadline to apply is March 1. Participants will be selected by The Reuters Foundation. For more information and application guidelines, visit www.reuterslink.org/courses/winstanleyF.htm.

About The Reuters Foundation
Reuters Foundation is the charitable arm of Reuters, the world’s largest multimedia news agency, which is internationally respected for its fast, accurate, and impartial reporting. Reuters Foundation has shared these reporting skills for more than two decades by providing training for journalists in a wide range of specialized reporting fields, including international news coverage, writing business news, working in conflict zones, and writing about environmental issues. Online at www.reuterslink.org.

About The Stanley Foundation
The Stanley Foundation seeks a secure peace with freedom and justice, built on world citizenship and effective global governance. It brings fresh voices, original ideas, and lasting solutions to debates on global and regional problems. The foundation is a nonpartisan, private operating foundation, located in Muscatine, Iowa, that focuses on peace and security issues and advocates principled multilateralism. Online at www.stanleyfoundation.org.

New OU student publication seeks your help ...

2008-01-20T20:30:00.000-08:00

Just got the following e-mail:

Dear Mr. Ryan Ernst,

My name is Shane Barnes and I'm writing you on behalf of Backdrop Magazine, a new and completely student-run magazine here on campus at OU. All of the writing, editing, photography, design and advertising sales are done bystudents, for students.

Our magazine represents the iconic flavor of college life, with Ohio University as our backdrop. It informs, intrigues, entertainsand reflects its readers in the OU community. The magazine covers the current issues, style, culture and feeling of college life as we live it.

Backdrop is not for profit and will be distributed to the student body for free. However, as with any student-run publication, we have to realize the issue of funding, and that's where supportive alumni like you come in. Please consider making any kind of donation to aid our cause, and to help liven up the journalistic scene in Athens.

In addition, if you or anyone you know, may it be an employer, friend or family,would like to advertise in Backdrop, please let us know. Upon further contact, we can provide you with a media kit and publishing plan that can answer any and all questions you may have about Backdrop.

So, please, let us know as promptly as possible. We appreciate your support.

Senior Saturday ...

2008-01-09T11:08:00.000-08:00

Scripps seniors and Scripps grads are invited to attend Senior Saturday, an SAF job search seminar, Feb. 16 in Athens. Below is the invtation for current seniors. Grads, if you're interested in participating, contact SAF.

Journalism Seniors!!Questions about the Job Market? Resumes? Interviewing? Networking? Salary and Benefits?

Register now for:

Senior SaturdaySaturday, February 16th
9:30am-5pm

Professionals from every sequence tell you how to get your ideal job and keep it

*Advice on every aspect of the job hunting process *Plenty of time for your questions *Resumes, portfolios, clips, and tapes critiqued *One-on-one networking with professionals

Register by e-mailing Vicki Stewart at stewartv@ohio.edu.

Web job opening ...

2008-01-03T10:25:00.000-08:00

Here's a job opening from the Visiting Nurse Associations of America. It's one of the most complete job postings I've seen in a while. If you get this job, sounds like you'll know exactly what you're getting into.

Job opening in Cincinnati ...

2007-12-17T10:07:00.000-08:00

Here ya go:

Online Editor

The Community Press has a full time Community Editor - Online position available in the East Office, located in Loveland. Reporting to the Senior Editor, this position is responsible for planning, editing and posting online content to drive more web traffic. Key areas of responsibility include: developing, assigning, editing or writing of stories, editorials, features and other online items; working directly with Community Press & Recorder and Enquirer editors and reporters in identifying and posting community content online; monitoring Web site to ensure timely news and traffic-generating items; editing, reviewing and correcting errors in spelling, punctuation and/or syntax, etc. for stories, editorials and columns written by others; managing and assigning stringers for stories and/or photography as needed to fulfill content requirements within budgetary limits; and overseeing photos and/or illustrative materials.

Requirements: Bachelor's degree or equivalent in journalism or related field; one-two years of experience in a related newspaper/publishing position preferred. Must type 45 wpm. Excellent verbal and written communication and interviewing skills. Dependable transportation required. Must be knowledgeable in computer and web applications and be a competent photographer.

If you meet the above requirements and would like to apply for this position, please contact the Human Resources Department at 768-8200 for an internal application. The internal job application can also be obtained from the Intranet under HR Department's page by clicking on Printable Forms. Applications must be received no later than 5 p.m. Wednesday, December 19, 2007.

Why does this seem weird to me?

2007-12-13T14:33:00.000-08:00

Whenever I run across any kind of journalism dilemma in my daily work, I like to throw it on the blog. (As you can tell, as a sportswriter, I don't run across too many.)

I recently got this e-mail from one of the higher-ups. My gut reaction, probably because it starts with the words "marketing department," is to not do it. Anyway, here it is:

Marketing department is working on house ads to promote KY Enquirer -- we'd like testimonials from you.

Here's the plan:

You write 5-6 sentences about covering the news of NKY, why you love it (if you love it). We'll take your photo at work and make an ad.

We want your own words and experiences, so write whatever you like.

We want to show KY readers that the Kentucky Enquirer is vested in covering the news of KY -- on its sports fields, in Frankfort, in Covington, Alexandria and Hebron, in its classrooms, on its streets.

Whatever happened to the days when advertising was on this side of the building and news was on that side of the building? I guess we can't work at The Post forever.

I will say this though: If I decide to do it, I want my "photo at work" to be like Brian Fantana's promo from Anchorman -- smoking a cigarette, singing doo-wop with some guys on a street corner. Nothing screams "newsman" quite like that.

Multiple Broadcast Openings in Texas

2007-12-07T08:26:00.000-08:00

WFAA-TV, in Dallas, Texas, seeks the following:

Creative Services Department: Writer/Producer
News Department: Reporter, Tape Coordinator, Tape Editor, Traffic Producer, Daybreak Producer, Executive Producer
Sales Department: Account Executive, Interactive Sales Account Executive

Find details at: www.wfaa.com/joblisting/wfaa/

Notice received 12/5/07

Columbus, Ohio, Reporter Needed

2007-12-07T08:24:00.000-08:00

News Reporter
Suburban News Publications, Columbus, OH

Suburban News Publications, a group of 22 community newspapers in Central Ohio, is seeking a news reporter to join its award-winning Editorial Department. Job duties include hard news and features reporting, to cover all facets of the local news important to our readers. The proper candidate for this position will be a self-starter with a nose for news, who writes with verve and enthusiasm. Journalism degree or newspaper writing experience is necessary. SNP is a progressive work place where talented people work in a high-charged production atmosphere to produce some of the finest community newspapers in the United States.

Send cover letter, resume and 3-5 clips to:
Joe Meyer
SNP Editor
5257 Sinclair Road
Columbus, OH 43229

Something Different...

2007-12-07T08:22:00.000-08:00

This job opening came by way of an alum 12/5:

Passport Specialist
US Federal Government, multiple locations
More information at http://jobsearch.usajobs.opm.gov/ftva.asp?seeker=1&JobID=58744017 .
Application period is open until June 9, 2008.

On the writers' strike ...

2007-12-03T10:45:00.000-08:00

This is from Scripps grad Megan Averell:

The Writer's Guild strike is pushing on, with a ban now lifted on talking with the media about specifics in negotiations.

I'm sorry, was there ever a ban? The writers have been doing such a good job (along with their friends The Press) in keeping this front and center, I didn't know such a ban existed. Apparently, I am not alone. Without knowing much about the dollars and cents, most Americans support the writers.

NPR recently reported on a reason that might be the case. The writers are simply killing the producers in the PR battle. One doesn't have to go far to see mad-as-hell writers being funny-as-hell in getting their case out to the public. YouTube and MySpace are full of clips and short messages as catchy and relevant as campaign slogans. "Speechless" is a near-ad-campaign running on a microsite I posted below, and the clips are brilliant. It's a powerful message brought with absurdity and humor. Even their picket signs are clever, with Sarah Silverman's reading: "AMPTP: I really, really hate you right now."

You might say, "but, you can't out-clever the cleverest (writers would know that's not a word) people in the business" -- sure, but the producers haven't really even tried. And of course, the screaming irony of the situation is that the writers are using the online mediums they are fighting so hard to get a slice of the royalties for, to bring the awareness to the public about their side of the issue.

And it's totally worked. A new study from Pepperdine said only 4% of Americans support the studios, while 63% support the writers. Now, many writers have said, "that doesn't pay my bills"-- and although that may be true-- I think we've seen the power of public opinion is a big deal that can be shaped through little channels like YouTube. This knowledge, thanks to examples like gaffes posted online that have gotten politicians un-elected, etc. Strom Thurmond's birthday, anyone?

I'd rather have the YouTube and MySpace public on my side, rather than against me. If you think the American Public isn't a force to be reckoned with, just wait until the strike keeps us all from Wisteria Lane every Sunday. Marc Cherry is rumored to have a disaster hit the Lane with some major cliffhangers just before "Housewives" goes on production hiatus thanks to the strike. What?!

We love our TVs too much in this country to be subjected to re-runs for too long before this all boils over. Personally, if I don't find out what happens to Lynette, Susan, Gabby, and Bree after this cliffhanger, I may very well hit the picket lines right along with the writers. It won't stand. The public will bring it to a halt if the writers can't.

But in the meantime, the writers are doing a brilliant job of fighting the good fight. Check out their materials for some great examples in "viral" marketing, PR, alternative media, marketing strategies, or whatever you want to call them. And lo and behold-- the Pepperdine study seems to be the long-awaited "proof" that different, non-traditional tactics like these work in at least reaching the public's hearts and affecting their minds. I think there’s plenty of implications for our businesses there.

http://speechlesswithoutwriters.com/
http://unitedhollywood.blogspot.com/

Megan Averell
Consumer Strategist

No story too small

2007-11-30T10:44:00.000-08:00

I'm can't be sure whether that Steve Landry, vice president of sales and marketing for Chrysler LLC, thought his speech to 100 students at Saint Mary's University in Halifax, Nova Scotia would spread 'round the world. It did. Chrysler donated $100,000 for two scholarships, and the prodigal son Landry delivered the check and some words about Chrysler and its efforts to right the ship. The reporter wrote a solid piece - not a business story per se - and mentioned a few key points in his comments about the third-largest U.S. automaker. Chrysler was going to lose money in 2007, spending $65 billion and taking in $64 billion. And the automaker was going to trim eight models, going from 28 to 20. Through the magic of Google News Alerts - I can only assume - the Detroit Free Press picked up on this 12-inch missive and wrote a front-page story. You see, both admissions were pretty significant, as-yet-unannounced pieces of news. I picked it up too for Bloomberg, so did the Associated Press - which missed it completely when it was first written by the Halifax Daily News.

Virginia Broadcasting Jobs

2007-11-27T10:05:00.000-08:00

WSET-TV in Lynchburg, Va., has the following openings:

Production Assistant PT (p.m. hours)
Primarily responsible for in-studio production assistance, including the operation of Camera, Audio, Chyron, or etc. as assigned by shift supervisor. Also responsible for field technician assistance for Creative Services as needed. Must be knowledgeable in the operation of personal computers. Basic understanding of audio-video components, some knowledge of electronics is preferred, but not necessary. Availability to cover all shifts as needed.

News Editor/Video-Journalist FT
The Video-Journalist position, with emphasis on Editing, is primarily responsible for gathering news by recording satellite and other remote transmissions, editing videotape of news, sports, and special features. The individual should be familiar with effective camera shooting techniques so they can shoot news stories, when needed. This person must display high journalistic standards and understand that the video credibility of the news operation is his/her responsibility with regard to stories that he or she may edit. The individual must be a good communicator, work well with others, and take direction from management regarding job performance and shooting/editing style and technique.

Essential Job Qualifications: Advanced Education in the field of Broadcast Journalism which has given the applicant the ability to perform the required functions of the job or equivalent broadcasting work experience, which has prepared the applicant to perform the required functions of the job. Demonstration of skills by performance in audition or aircheck, supported by references and pre-employment interviews. Available 24 hours per day, seven days per week, and for extended periods of overtime, if needed. Able to control high stress periods and heavy workload. Valid Virginia Driver’s license within 30 days of employment. Knowledge of journalistic standards as they relate to on-air presentation of news stories. Accurate and comprehensive writing skills. Ability to act and react appropriately on camera. Ability to maintain professional personal appearance. Ability to lift and transport standard camera equipment. Available to travel overnight to off-site locations, including foreign destinations, for extended periods of time, if needed. Access to an automobile, if needed, for transportation.

Please apply in writing to Director of Human Resources, WSET-TV, P. O. Box 11588, Lynchburg, VA 24506-1588, or apply in person at WSET-TV, 2320 Langhorne Road, Lynchburg, VA 24501 from 8:30 a.m. to 5:30 p.m., Monday through Friday. No phone calls please! EEO/M/F. (Applicants for positions in the News Department should submit a non-returnable VHS resume tape with letter, resume, and references.)

(notice received 11/21/07)

Ohio Copy Editor/Paginator Opening

2007-11-27T10:02:00.000-08:00

The Advertiser-Tribune, Tiffin, OH
Opening for a copy editor/paginator on the design desk. Experience with QuarkXPress required. The work schedule typically is 3-11 p.m. Tuesday-Saturday. This is an aggressive morning daily and a great place to start on the page designer or editor/management ladder. Pay $20,000-$24,000 depending on experience and ability. Recent graduates welcome to apply.

Send cover letter, résumé and clips to Rob Weaver, editor, The Advertiser-Tribune, 320 Nelson St., Tiffin, OH 44883 or e-mail same to rweaver@advertiser-tribune.com.

(notice received 11/23/07)

Morning Anchor Position

2007-11-20T14:52:00.000-08:00

Morning Anchor
KOAT-TV, Albuquerque, NM
#1 rated morning news show, in Top 50 Market is looking for a dynamic, high-energy anchor to join our team. The ideal candidate will have a solid reporting background with excellent writing skills. Applicant must be able to handle breaking news with ease; and exercise good editorial judgment.

Creativity and passion are a must! Resume, including references & non-returnable VHS tape along with a cover letter stating where you found out about this job to: Sue Stephens, News Director, KOAT-TV, 3801 Carlisle Blvd NE, Albuquerque, NM 87107. Apply by December 21, 2007. Hiring decision anticipated on or about December 24, 2007.

(notice received 11/20/07)

Marketing Position in Columbus, Ohio

2007-11-20T14:51:00.000-08:00

Marketing Coordinator
Dynamix Engineering Ltd., Columbus, OH

Responsibilities: Develop outline and strategy for proposals in conjunction with group leaders and marketing/public relations manager. Produce and/or oversee production of all materials required for proposals and presentations in conjunction with graphics specialist and/or studio marketing liaison. Create project organizational charts for proposals and presentations. Maintain and revise government format SF254/255 for proposals. Initiate, write and maintain project descriptions for use in proposals, award submissions, etc. Write content and oversee production of award submissions and general marketing materials. Initiate, write and maintain bios on firm personnel. Write and issue press releases on new employees, employee promotions, new projects and other activities/events deemed “promotable” by firm in conjunction with public relations manager. Coordinate media submissions for industry rankings. Write/edit text for firm promotional pieces. Maintain and update media list, distribute press releases, route placed articles. Develop concepts and assist in redesign of firm’s web site. Write copy as required to improve/update web site. Maintain web site as needed. Participate in studio project/proposal kick-off meetings. Attend weekly marketing department meetings. Attend monthly firm-wide marketing meetings. Participate in studio marketing meetings. Participate in SMPS. AIA and other professional organizations as appropriate. Assist studio leaders/studio marketing liaisons in research on prospective clients, teaming partners, market areas, etc. Assist in development of annual marketing plan and budget. Coordinate equipment and/or exhibit arrangements for trade shows and conference, oversee setup. Maintain subscription list; renew as required. Maintain archive of firm-related articles and activities. Provide input for internal communications—newsletters, employee directory, etc. Coordinate display of award certificates and new photography in lobby. Other related duties.

Requirements: Bachelor’s degree in Journalism or Marketing. 1-2 years experience, internship experience will be considered.

To Apply: Send resume to Todd Mace, Principal, Dynamix Engineering Ltd., 1108 City Park Avenue, 3rd Floor, Columbus, OH 43206; tmace@dynamix-ltd.com or scunningham@dynamix-ltd.com (Stacy Cunningham, Marketing Manager)

(notice received 11/17/07)

Video Editor Opening

2007-11-20T14:49:00.000-08:00

News Videotape Editor
KOAT-TV, Albuquerque, NM
Duties include, but are not limited to: editing videotape for newscasts, including "VO's", SOT's, teases & reporter packages on a tape-to-tape DVCAM format. Work with other editors, reporters & producers to maintain a high standard of editing quality. This position also includes coordinating incoming SNG or ENG feeds. Editors also organize & load tapes for playback during the newscast. The ideal candidate can edit sequences, communicate clearly & work well in a fast-paced newsroom. Minimum 1 year television
news videotape editing is preferred. Ability to work evenings & weekends is a must.

Send resume, non-returnable VHS or DV Videotape demonstrating editing abilities, along with a cover letter stating where you found out about this job to: Jared Woolly, Chief Photographer, KOAT-TV, 3801 Carlisle NE, Albuquerque, NM 87107 Apply by December 6, 2007. At this time, we anticipate that a hiring decision will be made on or about December 10 2007.

(notice received 11/6/07)

Dallas Broadcast Positions

2007-11-20T14:39:00.000-08:00

WFAA-TV in Dallas, Texas, has the following openings:

Writer/Producer, Creative Services Department
Seeking a writer/producer who will be responsible for daily news topicals, sweep spots, specials, proof of performance spots, TSR's, and other assigned duties.

Requirements:

Bachelors degree in broadcast journalism or related field
Three to five years experience in promotion or related field
Must have strong writing and producing skills.
A strong graphic sense and editing a plus.

Tape Coordinator, News Department
We are seeking a tape coordinator/editor who will be responsible for overseeing the flow of daily news feeds for 5pm, 6pm and 10pm news casts, and make feeds ready for broadcast. They will also be responsible for editing daily news scripts and modifying video and audio as needed before broadcasts.

We are seeking a candidate with the following:

Minimum of 2 years editing experience
Working knowledge of nonlinear editing equipment
Understanding of broadcast equipment (e.g. router system, BETA VTR's)
High school diploma

Tape Editor, News Department
We are seeking a tape editor who will be responsible for editing all news and sports stories or teases as needed. They will also be responsible for transmitting stories for satellite or microwave feeds as needed for newscasts, and editing on location as needed.

Requirements:

2-3 years editor experience
High School Diploma

Traffic Producer, News Department
We are seeking a Traffic Producer. This individual will oversee information and execution of daily traffic reports on WFAA-TV and WFAA.com. This individual will also work with available sources for the most complete information. Coordinate with on air staff to produce. Will be point person for information for traffic reports. Will work closely with outside organizations for current information. Works closely with newscast producers and executive producers on execution of daily traffic reports.

Executive Producer, News Department
We are seeking an Executive Producer who will be responsible for the overall content and journalistic integrity of the newscast. This individual will oversee a staff of journalists who are responsible for producing the newscasts. This individual will also work closely with the News Director on developing and implementing strategy for each newscast.

We are seeking a candidate with the following:

Bachelor's degree in journalism or related field.
Must have five or more years experience in a major television market.
Must be able to work with people.
Must know news and what is important to the community.
Must be able to act decisively under pressure.
Must be able to communicate effectively in emergency situations.

Producer (Gordon Keith Show), News Department
WFAA-TV is seeking a Show Producer for its entertainment program, "The Gordon Keith Show". We are looking for a multi-talented individual who will be responsible for developing the content as well as assisting in coordinating production efforts of our weekly program. Utilizing creative, as well as editorial judgment, this person will create a rundown of stories/topics/interviews that reflect the hosts/Executive Producer's vision for the week's show. This person must be well organized, detailed oriented and have a great sense of humor. The position requires you to be a "Jack Of All Trades" who can also write, shoot and edit using non-linear edit systems such as Avid Media Composer. Candidates must have a proven track record as a producer and demonstrate the ability to take an hour program from conception to completion including writing, shooting and editing. This position also includes tasks traditionally assigned to a Line Producer, so strong control room skills are a plus.

We are seeking a candidate with the following:

Bachelor's degree in broadcasting/journalism preferred but not required.
One to two years of non-linear editing.
One or two years producing 1/2 hour formats in small to medium market.
Experience in field production a plus.

We are seeking an Executive Producer who will be responsible for the overall content and journalistic integrity of the newscast. This individual will oversee a staff of journalists who are responsible for producing the newscast. This individual will also work closely with the News Director on developing and implementing strategy for each newscast.

Account Executive, Sales Department
We are seeking an account executive, who will be responsible for the aggressive pursuit of revenue increases from existing accounts, and the active prospecting and development of new business for WFAA-TV and WFAA.com. This position requires a minimum of two years broadcast experience.

Requirements:

Bachelor's degree in marketing or business preferred.
Must have knowledge of Microsoft Word, Excel, PowerPoint, One Domain, and Scarborough.
Minimum of 2 years broadcast sales experience.

Account Executive-KFWD Sales, Sales Department
We are seeking a senior level Account Executive who will responsible for driving sales from the Dallas/Ft. Worth market. In addition, account executives must also prepare and execute sales and marketing presentations for current and potential advertisers, in order to aggressively pursue revenue increases from existing accounts and actively seek prospects and develop new business.

We are seeking a candidate with the following:

Bachelor's degree in marketing or business preferred.
Must have knowledge of Microsoft programs, TV Scan, Scarborough, Excel and LAN necessary.
Prior broadcast sales experience required

Interactive Account Executive, Sales Department
We are seeking an Interactive Account Executive who will be responsible for generating revenue by prospecting and selling interactive advertising campaigns for WFAA.com in collaboration with broadcast account executive as required. Responsible for client calls, proposal preparation and presentations, successful closing negotiations, and meeting revenue goals.

We are seeking a candidate with the following:

Bachelor's degree preferred.
Must have knowledge of Microsoft programs (primarily Excel, Word and PowerPoint)
Texas Driver's License and dependable personal transportation required.
Minimum of 1-3 years in sales environment, media sales preferred.

If you are interested in any of these positions, contact:
WFAA-TV, Attn: Human Resources, 606 Young Street, Dallas, TX 75202. Resumes may be faxed to 214-977-6393 or to humanresources@wfaa.com. Please submit the job title for which you are applying.

(notices received 11/6/07)

Cleveland-Area PR Opening

2007-11-20T14:36:00.000-08:00

Entry-level public relations position, Prima Public Relations, Chagrin Falls, OH
Looking for a recent grad for entry-level account administrator/office manager. Prefer someone with 1-2 years of public relations agency experience who’s strong in account and office administration and comfortable with talking directly to the media. Consider entry-level applicants with a public relations or journalism degree. Writing skills create an easy path for advancement, but are not critical for this position. Proficiency with Microsoft Word, Excel, PowerPoint, and PhotoShop is necessary and familiarity with Cision MediaSource is desirable. Applicant should enjoy a fast pace and multi-tasking and must be extremely reliable and understand the benefits of working in a small office and receiving one-on-one mentoring. The agency serves both business-to-business and consumer accounts in the paint/home décor/and craft industries and has strong relationships with the women’s/shelter/home décor media. Excellent benefits. Some travel.

Contact:
Paula DePasquale, APR
Principal
Prima Public Relations, Ltd.
35 River Street
Chagrin Falls, OH 44022
Phone: 440-893-9676
Fax: 440-893-9679
E-mail: paula@primapublicrelations.com

(notice received 11/16/07)

Helping hand ...

2007-11-20T12:45:00.000-08:00

A couple weeks ago I was working on a story about the 25th anniversary of Aaron Pryor's epic 14th-round knockout of Alexis Arguello, a fight ESPN recently listed as the ninth best fight in boxing history. I was putting some finishing touches on the story when I figured I'd call Peter King, a fellow Scripps alum who covered the fight for the Cincinnati Enquirer.

King is now a big-shot football scribe for Sports Illustrated. You can also find him on-air with either HBO and NBC or on the big screen in the recent remake of The Longest Yard.

King doesn't know me from Adam, but I thought maybe he'd be good for a quote. Boy was I wrong. He was good for much more than that.

We talked for about 20 minutes. During the conversation he gave me the following quotes off the top of his head:

"My most unusual memory is something I can remember like it happened five minutes ago. The Miami Airport Marriott was the headquarters for the fight. I remember walking down in the morning and the chairman of the boxing commission, Alvin Goldman was on the couch in the lobby and he was reading a woman’s palm. He told me he was a fortune teller. He had a big gold medallion around his neck and an open-necked shirt. And I thought to myself, "Boxing is unusual."

"You know how in sports today, there are events that everyone is watching? For three or four days, everyone was talking about this fight. This was so important. ... This was Aaron's shot at a better life. This was his chance - where the world would be watching - to change the rest of his life."

"Pryor walking down the street the week before the fight in Miami would be like Derek Jeter walking down the street in Boston prior to a Red Sox game. And I say that for this reason: In the arena that night he would be despised and booed, but on the street he would be respected."

"Pryor was crazed. He was going to win that fight or die trying. He’s the only guy I’ve covered in any sport that would rather die than lose."

The whole time we talked, I just kept thinking, "I could have a month to finish this story, and nothing I'd write would be as good or interesting as what this guy is saying completely off memory."

Bottom line: King deserves everything he has. He couldn't have been any more knowledgeable, insightful, helpful, thoughtful or delightful. He's a credit to the School of Journalism.

Job openings ...

2007-11-20T11:45:00.000-08:00

... and you don't even have to leave Athens.

Editor/writer: This University Communications and Marketing position provides much of the day-to-day oversight for coverage of Ohio University news. Responsibilities include editing, assigning and writing stories; coaching writers; coordinating with other campus communicators; and helping to provide editorial leadership for university communication efforts. The successful candidate will be a skilled editor, strategic thinker and excellent, detail-oriented reporter and writer. A bachelor’s degree in journalism or a related field and at least three years’ experience in deadline writing for a media outlet or a large organization’s communications office required. Salary commensurate with experience; excellent health and education benefits offered. For full consideration, apply by Dec. 7 to www.ohiouniversityjobs.com/applicants/Central?quickFind=53685.

Part-time writer/editor: Ohio University Communications and Marketing seeks a skilled writer/editor for its strategic, fast-paced news operation. The successful candidate for this 20-hour position will cover a variety of interesting topics and work closely with student writers. He or she will demonstrate exceptional editing, writing and reporting skills; possess a bachelor’s degree in journalism or a related field; and have at least three years’ experience in deadline writing. Salary commensurate with experience; excellent health and education benefits offered. For full consideration, apply by Dec. 7 to www.ohiouniversityjobs.com/applicants/Central?quickFind=53686.

Big Donation from FOX CEO and Bobcat Alum

2007-11-01T12:27:00.000-07:00

Just wanted to be sure everyone saw this exciting news as reported by Business First of Columbus:

Fox News CEO funding new Ohio U. newsroom
Business First of Columbus
Ohio University has landed a donation from Fox News Chairman and CEO Roger E. Ailes that will finance most of a planned $560,000 newsroom.

The university said Wednesday that Ailes, a 1962 OU alumnus, donated an undisclosed amount to the Scripps College of Communication. Spokeswoman Jennifer Bowie said Ailes isn't releasing to the public the amount of the gift, but added it funds the "majority" of the newsroom's cost.
The current newsroom for students in the broadcast sequence of the E.W. Scripps School of Journalism, an arm of the communication college, is a little over 1,100 square feet and is housed in the basement of the school's building. The new facility, set to open in early 2008, will double the newsroom's size by moving to the third floor of the Radio-Television Building across campus. The school's broadcast students will share use with telecommunications students, in addition to the local WOUB Center for Public Media radio station.

The newsroom is a small part of a planned $34.4 million integrated communication facility for the college, which has more than 2,300 students, more than 10 percent of OU's 20,225-student population. That project is a new building that will have more than 118,000 square feet of assignable space, joining the adjacent, vacated former student union with the Radio-Television Building. The project is set for completion in 2012.

Scripps consolidation ...

2007-10-09T10:50:00.000-07:00

Here is a story in the Athens News about plans to combine the schools in the college of communications, and here's a similar story in The Post about moving the schools under one roof at Baker Center.

Am I the only one a little leery about this whole "Scripps College of Communication" melting pot thing? Or am I just being a "E.W. Scripps School of Journalism" snob?

Role reversal ...

2007-10-09T08:47:00.001-07:00

Yesterday I was discussing with a colleague a story we ran on today's front page. It's all about University of Cincinnati football fans and their disappointment that Saturday's game at Rutgers was not shown on the big screen at Fountain Square downtown. Instead, the Ohio State-Purdue game aired.

We got blasted with e-mails and calls about the oversight. Within hours, we were making calls of our own and working on an A-1 story.

It happens more and more all the time. We'll hear about a hot message board discussion and it becomes a story. Readers use our website to comment on a story and it becomes another story. Usually, it's not what we consider "hard news," but often it becomes a fairly popular topic.

It's amazing how much things have changed in recent years. When I started in the newspaper business we told our readers what the news was. We wrote what we thought was important and they read it. Now they tell us what's important, we write it ... and sometiems they read it.

Photog opening ...

2007-09-26T13:18:00.001-07:00

PHOTO/VIDEO JOURNALIST

The Cincinnati Enquirer has an immediate opening for a seasoned photojournalist capable of producing high-impact still photos, an assortment of daily galleries and the ability to step into (or quickly learn) video production.

Applicants must possess advanced digital skills, as well as a well-rounded and tightly edited portfolio. The person selected will be asked to work closely with editors on each assignment and meet regularly with a supervisor to discuss their work.

The successful candidate will be well organized, detail oriented and self motivated, and she or he must deliver robust images to support print stories and online photo galleries, audio slideshows and/or video in a 24/7 environment.

Experience with Avid Xpress Pro is a definite plus.

The Enquirer recognizes and appreciates the benefits of diversity in the workplace. People who share this belief or reflect a diverse background are encouraged to apply.

Contact Ken Amos at kamos@enquirer.com for more information.

More online journalism training ...

2007-09-25T08:26:00.001-07:00

Just got the following SPJ e-mail:

New skills. A better work product. Career advancement opportunities. They all start with the right training.

The Society of Professional Journalists and many of the country's leading journalism organizations have joined together to help you find that training at JournalismTraining.org.

Whether you want to improve your writing skills, learn more about convergence, investigate resources for your reporting beat, or catch up with other designers at an infographics quick course, we've got you covered. Hundreds of classes and seminars from scores of recognized organizations are a mouse click away.

Visit the site and search for training that meets your needs. Search by topic, date, or location. Or use the advanced search feature to create a more specific search.

Here’s just a sample of the programming coming up in Ohio:

Techniques for Visual Journalists , sponsored by Ohio Newspaper Association
Introduction to Flash Technology , sponsored by Ohio Newspaper Association
Law & Media Conference , sponsored by SPJ-Central Ohio
Religion & Politics Workshop , sponsored by Religion Newswriters Association
Telling Untold Stories: Reporting Across Cultures , sponsored by News University

You’ll find these and about 500 other training opportunities at JournalismTraining.org . Managed by the Society of Professional Journalists, JournalismTraining.org represents collaboration among the Council of National Journalism Organizations , press and broadcast associations, and schools of journalism. It is funded by the John S. and James L. Knight Foundation .

Names you trust. Training to get you where you want to be. JournalismTraining.org . For more information, write to training@spj.org or call Julie Grimes at (317) 927-8000 ext. 216.

Sincerely,
Jamie Fallin , Project Manager
Society of Professional Journalists

Libel and you ...

2007-09-24T13:54:00.000-07:00

First Amendment lawyer extraordinaire Jack Greiner spoke with the Enquirer newsroom today. We do these refreshers about once every six months. Cuts down on the lawsuits and gives us an idea about the changing world of media law.

We talked quite a bit about blogs. The most important message: blog providers are not liable for the comments posted on their site. (Unless you begin heavily editing comments, in which case you could be considered a "content provider.) The people who make the comments, however, are liable. So let's try not to libel anybody on here, OK?

Also, Jack gave us this handy libel quiz. Have at it.

Another Cincy job opening ...

2007-09-18T07:11:00.001-07:00

For those of you who don't know, CiN Weekly is the Enquirer's weekly young-reader publication. It's in tabloid format. Anyway, here's the opening:

CIN WEEKLY REPORTER/COPY EDITOR

CiN Weekly has an immediate opening for an energetic, self-starting reporter/copy editor. The position is responsible for developing, reporting, and writing stories for CiN Weekly that will intrigue, inform and entertain readers in the target audience and grow readership. The person will also be responsible for proofing pages and will be a back up for the copy editor and content editor. The person may also be asked to blog and shoot video for CiNWeekly.Com. Please contact CiN Content Editor Katie Kelley Schmid, 768-6055, kkelley@cincinnati.com. Apply by Sept. 24.

Duties include:

Reporting and writing stories with a strong command of the style and format of the publication.
Developing story ideas that fit the key topics of the publication and Web site.

Contributing to weekly story planning sessions.

Copy editing and page proofing.

Providing content for CiNWeekly.Com through blogs, exclusive stories and video.

Working closely with the designers to establish the approach and packaging (layering) of the story.

Keeping in touch with activities, interests and issues that affect the 25- to 34-year-old age group

Attending CiN Live events on occasion.

Assisting the Content Editor in story planning or editing as needed.

Backing up the editorial assistant by entering calendar items or businesses into the dining guide.

Future of PR Profession in Good Hands

2007-09-18T05:06:00.000-07:00

I was back on campus last night to speak with the Public Relations Student Society of America chapter and again came away impressed with the Bobcat students. There were about 50 students who attended the meeting and it seemed as if each one of them stayed afterward to ask a question specific to their career. (Check out the PR Week Career Guide and Salary Survey)

Here's what impressed me the most - the number of freshmen who were at the meeting and the insightfulness of their thinking. At their age, I was a deer in headlights. Today, it seems as if they're the ones driving the car. Congrats to them as they build their own brands during college.

We talked about the need for them to not look at the world like everyone else; rather, they must look at each story with a public relations viewpoint. We looked at some recent examples, including how Murray Energy CEO Bob Murray struggled with the media during the recent tragedy in Utah. Here's some links:

http://www.breitbart.tv/html/4032.html
http://www.breitbart.tv/?p=4034
http://www.breitbart.tv/?p=4039

This group's challenge remains to continue the chapter's tradition of public relations excellence, and I'm confident they're off to a good start for this school year.

UAW Negotiations

2007-09-17T13:37:00.000-07:00

I wanted to share what it's like to cover the contract talks between the automakers and the United Auto Workers union. The contract was set to expire midnight Friday and if a new agreement wasn't met, or extended, it meant a strike at General Motors Corp. I cover automakers and suppliers for Bloomberg News and I spent the evening at a UAW Local hall, eating pizza and eavesdropping on conversations the president had with negotiators in Detroit. The deadline passed without an agreement and the two sides agreed to extend the contract hour by hour. Hour by hour ticked away and it was 4 a.m. when they ``took a break.'' I trundled home to crash for four hours. And the talks began again in Detroit and so did the reporting. All told, our reporting team worked until 3 a.m. every night or later, only breaking bits and pieces. Why. Why. Why invest so much energy to be the first, by seconds, to report that a deal has been done? Believe it or not, in the real-time news world, people pay attention to who has it first, even if by a minute or second. Adding to the urgency is subplot of the future of American iconic companies, General Motors, Ford and Chrysler. And that of the middle class, which effectively was created in this country by unions whose members are disappearing in an inverse relationship to Chinese imports. It's great to cover this story, no matter the grueling hours, because the outcome is historic, no matter what happens.
-Mike Ramsey

Opening for a designer ...

2007-09-17T09:08:00.000-07:00

Graphic Designer
P/T position 20 hrs/wk @ $12.35/hr at Lake Metroparks Admin Offices. Design printed materials including ads, newsletters, brochures and flyers. Write and proofread ad copy, promotional materials and short articles. Training and ability to demonstrate design skills in Adobe InDesign CS2, Photoshop, Illustrator and Adobe Acrobat. Intermediate knowledge of Microsoft Office Suite. Strong interpersonal, planning & organizational skills. Details at lakemetroparks.com. By Oct. 5, 2007, send letter of interest, resume and design sample or apply at: Lake Metroparks’ Personnel Department, 11211 Spear Road, Concord Twp., OH 44077, or e-mail skohler@lakemetroparks.com. EOE.

Cincy job opening ...

2007-09-13T12:59:00.001-07:00

CIN WEEKLY REPORTER

CiN Weekly has an immediate opening for an energetic, self-starting reporter with an emphasis on familiarity with the local music community. The reporter is responsible for developing, reporting, and writing stories for CiN Weekly that will intrigue, inform and entertain readers in the target audience and grow readership. Reporter may also be asked to blog and shoot video for CiNWeekly.Com.

Duties include:

Reporting and writing stories with a strong command of the style and format of the publication.
Developing sources in the music community.

Developing story ideas that fit the key topics of the publication and Web site.
Contributing to weekly story planning sessions.

Providing content for CiNWeekly.Com through blogs, exclusive stories and video.
Working closely with the designers to establish the approach and packaging (layering) of the story.

Keeping in touch with activities, interests and issues that affect the 25- to 34-year-old age group
Attending CiN Live events on occasion.

Working on CiN Stage lineup for Taste of Cincinnati.

Assisting the Content Editor in story planning or editing as needed.

If interested, please contact CiN managing editor Sue Cook-White (768-6043) or Michael Perry, managing editor for non-daily products (768-8414).

Let's populate the site ...

2007-09-13T12:56:00.001-07:00

Here are some older stories from our newsletter. They still apply. Enjoy.

Could I Consider a Career in the Non-Profit World?

2007-09-13T12:54:00.000-07:00

By Valerie Hillow

As I sat in my public relations classes that final quarter I spent as a student in Scripps Hall my senior year, I imagined what the next phase of my life would be like. I had never wavered in my decision to be a public relations major, and I thoroughly enjoyed being a part of the Scripps School of Journalism during my four years at Ohio University, so I figured the next logical step would be to work at a public relations agency.

I had shadowed at a public relations/advertising agency in Cleveland and had fallen in love with the idea of working there. I thought I would start out on a few smaller accounts and do projects like newsletters, media kits, perhaps, even a special event or two. I would work my way up to my own accounts and get to share my great ideas with the clients within a few years. Or at least that is what I assumed. Instead, my career path took a very different twist.

I came home for a weekend during that last quarter of college and met a woman who turned out to be Executive Director of the American Heart Association in Cleveland. She asked me lots of questions about my job options and career goals. I guess she saw a spark in me that she didn’t want to pass up. She began subtly recruiting me to work for her. So my first piece of advice is that you never know when you’re going to be networking, so you should always be prepared to talk, and to listen!

She explained that if I could get my foot in the door and see if I liked the kind of work I was doing, she knew there would be lots of career opportunity for me. I began interviewing with the Human Resources department, and then came to Cleveland and met the team. Just two days after OU's Commencement Ceremony, the American Heart Association offered me a job, and I decided to take a leap of faith. Four years later, I have never looked back.

Working for a non-profit organization, such as the American Heart Association, which has an extremely strong national presence and many resources, has provided me limitless opportunities for career growth and personal skill development. I started as a Communications Associate, and within 6 months was promoted to the position of Heart Walk Manager. After a year and a half in that role, I was again promoted, this time to the position of Special Events Director. My responsibilities have increased ten-fold from that first position.

That leads to my next piece of advice when seeking a job in a non-profit organization - don’t be afraid to start at the bottom. You will have a chance to observe and learn, and if you are good at what you do, and put in the extra time, someone will notice and move you up.
According to www.learningtogive.org, and a paper called Career Options in the Nonprofit Sector by Amy Vaugan on their Website, non-profit organizations hire for all types of positions, from chief executive officer to receptionist. Moreover, most nonprofits need individuals with strong communication and fundraising skills. Examples of jobs include development directors, public relations managers, fundraisers, museum curators, artists, administrative staff, counselors, teachers, researchers, writers, public policy specialists, community activists, program officers, and librarians. Nearly 11 million people worked as employees of nonprofit organizations in 1996, or approximately 7% of the nation's workforce.

I highly recommend looking into jobs in the non-profit sector. Some online resources that might help you search for a job in the non-profit sector are The Chronicle of Philanthropy at www.philanthropy.com, The Community Career Center at www.nonprofitjobs.org, and The Philanthropy News Network Online at www.philanthropyjournal.org.
Working somewhere such as the American Heart Association, no two days will ever be spent the same way. Your professional life will be filled with challenges, adventures and a lot of learning as you go along. In a given week, I use skills in public relations, public speaking, event planning, fundraising, outside sales, basic accounting, new business development and relationship building.

I have also learned that "sales" is not a dirty word, as I once thought it to be, and better yet, I have learned that I am good at it. That’s my next piece of advice – don’t be afraid of sales! So much of my sales approach is made up of the foundation I have from my journalism degree. I can express myself through the written word and the spoken word clearly and concisely. My proposals and sponsorship letters have nice graphic elements and a professional quality that was learned in Scripps Hall. My relationship building skills and soft sales approach is peppered with the social skills that were honed throughout the campus of Ohio University.

I have worked directly with Cleveland media outlets - television, radio, newspaper, magazine and online, and have a comfort level beyond some of my co-workers due to my journalism background. I plan social events for 600 guests and outdoor events for 5,000 participants. I organize meetings, recruit leadership, coach speakers, set ambitious goals and sell sponsorships.

I meet new and interesting people every day - there is no time to be shy or nervous! I have met with Chief Executive Officers, Presidents and Senior Vice Presidents of countless corporations, hospitals and industries throughout Cleveland. I have had so many opportunities to talk with these well-respected professionals and learn from them simply by observing the way they do business.

In a resource book called Jobs and Careers With Non-Profit Organizations by Ron and Caryl Krannich, which is referenced on www.learningtogive.org, they dispel the myths related to working in the nonprofit sector. They state that non-profit jobs are not dead-end jobs. Instead, many individuals develop long-term careers in the sector. Similarly, they dispel the myth that nonprofits only offer low salaries and few benefits; in fact, many organizations, especially health groups, research organizations, foundations, and business and professional associations, offer excellent salaries and benefits. Krannich and Krannich also stated that some of the benefits of working in the non-profit sector include rewarding, interesting and exciting work in a positive environment; easier to gain entry level employment, as well as opportunities to gain valuable experiences and career advancement.

These are certainly all things that I can attest to. My life would be very different today if I had not chosen to work for a non-profit organization. I hope this will at least help some of you seeking jobs to consider an option that you might not have known much about previously. I am glad I did!

Valerie Hillow, BJS '03, is Special Events Director at the American Heart Association in Cleveland, Ohio.

New city, new friends

2007-09-13T12:52:00.000-07:00

By Kevin Ziegler (BSJ ’06)

If only every city had nightlife, recreation, culture and a crowd of people you know within walking distance of your home. Ohio University had a near-perfect setup for social life, but living and working in a new city can mean starting fresh without the amenities of Athens.

Rebuilding a social network that keeps you busy and happy requires a diligent effort, but new friends can be found by looking in the right places.

Be Proactive
Relationship building is key to developing a healthy professional and social network, one that will advance your career and keep your weekends entertaining.

Michael Shaw (BBA ’03) is networking director for the Cleveland Professional 20/30 Club (www.cleveland2030.com), an 800-plus member young professional organization. Shaw, a senior auditor for National City, plans events to bring together the large membership of the 20/30 Club. He suggests a proactive approach to building a social life.

“I was really bored one day and I Google searched for young professional groups,” said Shaw.

Internet searches are a start, but human resources departments or coworkers may have affiliations to share, along with insight into those organizations.

Young professional organizations and affinity groups bring people together based on common interests or activities. Shaw suggests seeking out organizations that allow you to meet people in a setting that you feel most comfortable. This can include volunteer work, casual networking or professional organizations that fit your career.

For journalism graduates, professional organizations with student chapters most likely have local chapters in most metro areas. Examples include the Society of Professional Journalists (www.spj.org), Public Relations Society of America (www.prsa.org) or the American Advertising Federation (www.aaf.org). Some companies will reimburse employees for certain memberships, or the dues can be negotiated into a starting offer.

Make Friends at Work
For a full-time worker, the majority of each week is spent in the office with the same group of coworkers. If you seem to develop good working relationships with coworkers, it may be a good opportunity to socialize outside of work.

Mike Cottrill (BSJ ’05) writes for Smart Business magazine and said work is a great place to make new friends.

“Sharing 40 hours a week gives a pretty good base for finding out some common interests,” said Cottrill. He also suggested attending company parties and meeting friends of coworkers and friends.

Outside the office, Cottrill said places like the gym and the bar are easy opportunities to meet new people.

For Cottrill, working in an office with a group of writers provided him with a workplace likely to have other people with common interests.

Find a Balance
Bars and parties are common nightlife options, but finding a work and social life balance is important. A first adjustment for recent graduates is often establishing a regular sleep schedule.
While some Ohio University students may have been able to get by on little sleep to make it to a morning class, in the workplace being groggy or unprepared for work reflects poorly on an individual.

Shaw said separating social life and work can be a challenge especially in learning to adjust habits that may have been acceptable as a college student.

“You need to be able to make that distinction,” he said. When out with coworkers Shaw advised recent graduates to be reserved in their behavior despite any pressures from colleagues adding that social activities still influence relationships during work hours.

“Definitely limit your [alcoholic] intake if you are with your manager or company owner,” he said.

On the flip side, work can consume put a crunch on social life, to an extent that limits outside activity.

Crain’s Cleveland Business Section Editor Amy Ann Stoessel (BSJ ??) said her job keeps her very busy so she is sure to take advantage of networking opportunities when they fit in with work.

“Always take an opportunitiy to get your face out there,” she said. “Get to know people, talk to people. Don’t sit in the corner.”

For Stoessel this means accepting lunch invititations and working a crowd when covering or attending an event.

Take Advantage of Opportunities

Being proactive about finding social opportunities will help you discover activities that fit your interests, but it is also important to take part in activities such as volunteering or intramural sports leagues that you may be approached with.

Filling a missing roster spot for your company’s softball team or representing your company at a charity event will certainly reflect well back at the office and it can be a team building activity.
In Cleveland, intramural leagues exist for flag and touch football (www.usftl.com) and softball (www.softballworldohio.com).

Shaw suggests devoting a few hours per month to seeking volunteer opportunities or participating in the events that your organization already organizes. Being involved in the community can be influential in career advancement, he said.

Kevin Ziegler (BSJ 2006) is a public relations coordinator for Cleveland-based agency, thunder::tech. Kevin can be reached at kz182402@ohio.edu.

More than a Salary: How to Select and Make the Most of Your Benefits

2007-09-13T12:50:00.000-07:00

By Jennifer Polanz

Coming out of college and landing a first job is difficult. What’s even more difficult sometimes is to hear your first salary offer and wonder if you should have taken that advice about checking out medical school.

But a job is by no means defined by the paycheck, a fact that is not often realized right away. There are other aspects of the job to consider that could increase the attractiveness of an initially shaky offer. In fact, according to a new study by the U.S. Chamber of Commerce, employers continue to spend more on benefits, with more than 44 percent of payroll expenses in 2005 going to employee benefits. That’s a 4 percent rise from the previous year, according to the study.

Health And Retirement
Two of the most common aspects of a benefits package are health insurance and retirement investments, either in the form of a pension or 401(k).
There is one thing a news reporter learns relatively quickly – tragedy can strike anyone, anywhere. As a general assignment reporter, you spend quite a bit of your day talking to people about mysterious illnesses, tragic car accidents and other bizarre accidents. It’s enough to make you want to have the top-of-the-line health insurance – just in case.
And while retirement may not be a major issue at the moment, financial planners have said the sooner contributions begin to a retirement plan, the better. It’s much easier to save a little at a time for a much longer period of time versus tuck away significant amounts of money quickly.
However, a BusinessWeek story written by Liz Ryan, she makes an interesting point by encouraging new recruits to look at what they’ll need to survive now versus down the road. Someone just out of college, for example, might not be interested in a company offering longer-term benefits like a profit-sharing plan that takes years in which to be vested, or a long-term life insurance plan. Instead, for the first job, he or she might want to look for a company that offers benefits that pay off in the short term. (http://www.businessweek.com/careers/content/aug2005/ca20050818_6715_ca030.htm?chan=search )

Additional Compensation
Some companies offer multiple types of extra payment, in the form of bonuses, profit-sharing, commissions, stock options, etc., depending on the type of work you choose. Know these up front, and to how much they will equate when it’s all said and done. Sometimes these can be negotiated before the final offer is made. Many times companies will figure these extras into your estimated annual salary in your final offer.

Flexibility
So you’ve got the health insurance, the retirement plan and additional compensation in the package. What else should you look for? Depending on your needs, flexibility in schedule can be an issue. Is the employer requiring 8 a.m. to 5 p.m. hours with a half hour or hour lunch, no exceptions? Or are they willing to bend with “flex” hours – 7 a.m. to 4 p.m., or 9 a.m. to 6 p.m., for example.

In the news world, hours revolve around when news happens. Are you willing to come in at 8 a.m., leave at noon and return at 6 p.m. for a night event? It’s important to know upfront, too, whether the company will compensate you for overtime or allow you to take comp time to make up for extra hours.

Another example is Best Buy, which recently implemented a policy called ROWE, or results-only work environment. It sets individual goals for employees, and when they meet those goals on any given day, they are free to leave. They can work whenever they need to work to meet those goals, which allow flexibility for other personal activities. (http://www.businessweek.com/magazine/content/06_50/b4013001.htm)

Also, some companies require an employee to be “on call” at all times. This can mean carrying a pager, cell phone or Blackberry-type device around for days to weeks at a time. Finding this out upfront, as well as what the compensation is for carrying said device, will save a lot of frustration.

One other thing to consider is telecommuting. Some companies now allow employees to work some days from home, while others see employees in the office as a community-building initiative. Know beforehand what you have in mind and make sure it fits the philosophy of the company.

Vacation Days
That brings up another important benefit – paid time off. The major difference among companies is how much time off they offer, in what form they offer it and when you can begin to take it.

For example, some companies offer two weeks, or 10 days vacation. Others start off with one week and go up to two after the first year. Yet others give you a certain amount, but only after you’ve worked there for three months. Some companies don’t give up those first precious vacation days until after a year.

Also, some companies have switched over to PTO days, which are Paid Time Off and tend to be more flexible than straight vacation days. That can also mean they offer additional PTO days, but no sick days. Other companies offer a mixture of PTO, vacation and sick days.

One final note to consider on this front is if vacation days, PTO and/or sick days can be carried over from one year to the next. It can be a terrible feeling to realize your company won’t let you carry over the eight PTO days you so carefully hoarded during the year while planning for that vacation in the next fiscal year.

Once again, for vacation, PTO and sick days, it’s important to know upfront what the mix is, how you can take them and when you can first start taking them before you agree to the job.

Parking
Don’t laugh. Some employers in big cities don’t compensate for parking or transportation fees, which can become quite costly and override any additional money or benefits. Check to see if parking is included in the benefits package, or if there are other options. You may want to make the sacrifice to work in a certain city, but it’s wise to know additional costs you’ll be incurring upfront. Also along these lines are relocation benefits. Some companies will pay your cost of moving to a new city, as well as the cost of staying in a hotel until you can find lodging, etc. These types of benefits generally are negotiated upfront, so don’t expect them upon acceptance of the offer.

Paid Holidays
Another one not to be snickered at, especially if you decide to work in the wonderful world of news. Find out beforehand what’s expected of you on holidays. Many smaller news outlets pick holiday coverage based on seniority – and they don’t give the assignments to the senior reporters. They give them to the one that walked in the door last. So ask your potential employer the rules for holiday time – including if you get comp time, double time or any such reward for reporting on, say, Thanksgiving Day.

Iffy Benefits
There are certain benefits offered by companies that could be considered superfluous or fluffy, depending on what you’re looking for. In researching this story, I found one company that offered monthly peanut butter and jelly sandwich days, in which 25 to 30 varieties of peanut butter and jelly were brought in, along with 12 different types of bread. (http://washington.bizjournals.com/washington/stories/2006/05/08/smallb1.html )

Now, some people may love that as a benefit, but I wouldn’t make a decision on a job offer based on peanut butter and jelly day.

However, other benefits may or may not float your boat. Some include tuition reimbursement; gym or health facility memberships or access; in-office child care; frequent field trips and outings; massages; pets in the office; free lunches or dinners; dry-cleaning services; birthdays off and nap times, among others.

City profile: Detroit ...

2007-09-13T12:48:00.000-07:00

By Megan Rose (BSJ, '03)

Sometimes when I read a city’s profile in a magazine (those propaganda pieces on an airline’s in-flight magazine come to mind), I think, “yeah, that’s nice, but does anyone really do this stuff?”

I can say, though, here in the Detroit Metro area, the answer is indubitably, “yes.”

Some Basics

First, a point of distinction: “Detroit” refers to the city and its neighborhoods: Midtown, downtown, Greektown, Mexicantown, Eastern Market, and the like. “Detroit Metro” area refers to all the suburbs and exburbs and counties and townships that extend, sometimes as far as 50 miles, from the city.

Detroit is known for cars, and that association is more than just reputation-based. The metro area extends to at least three counties: Oakland; Macomb; and Wayne. There is no viable public transportation. Of course, there are buses, and taxis, and a very strange “People Mover” that runs on a continuous loop downtown, but in Detroit, everyone drives. Everyone. This means there are abundant car washes in every part of town. This also leads to some of the worst traffic and commutes known to man.

Because a lot of Detroit’s infrastructure was set up before the car became ubiquitous, the major exchanges (I-75, I-94, I-96) can get quite hairy. For instance, one sunny Thursday afternoon in July, I was delayed over an hour just attempting to merge from I-75 south onto I-94 west. The crazy thing is that some people do this every day.

Industry in Detroit is all things automotive. There’s what’s known as “The Big Three” (Chrysler, Ford and General Motors), and their suppliers, organized and identified by tiers. As the domestic auto industry continues to suffer, the economy in Michigan worsens. Detroit is much like a very large “factory town.” When the factory suffers, so does everyone else. A recent newspaper article revealed even plastic surgery numbers are down. (“Cosmetic surgery, like economy, needs a lift.” Detroit Free Press, 2/23/07.) Despite the downturn, though, there are positions available in healthcare, non-profits, government, and the media.

Where to Live

At the risk of beating the point to death, the commute is a factor. Not everyone who lives in Southeast Michigan works in downtown Detroit; however, depending upon your work’s location, there may be more choices for setting up camp. Detroit’s suburbs’ populations benefited greatly from the historical phenomenon of “white flight,” and some of them grew into cities themselves: Southfield, Troy, Rochester and Livonia to name a few.

I live in Royal Oak, which is located about 11 miles north of the city. Roads north of downtown are named after their mileage there from. Before I moved here, all I knew of Detroit geography, like many Ohioans, was of course, “Eight Mile.” These “mile” roads extend far both east and west, and number into the high twenties.

Both Royal Oak and Ferndale, which is just south of Royal Oak, are fabulous spots for the fresh-out-of-college (or in my case, law school) set. The housing is relatively affordable- my future husband and I are renting a 2 bedroom house with a nice front and back yard for under $1000/month. Apartments can be had for approximately $600/month, and there are tons of loft and condo options, too. We found the house on Craigslist [www.craigslist.com], butt if you have the time and the luxury, driving around your community of choice armed with a cell phone, a pad and a pencil is likely to be your best bet. Both Royal Oak and Ferndale have a true “downtown” of their own, complete with very lively bar scenes, excellent restaurants, cozy coffee shops, unique boutiques, art theaters, gourmet groceries, and live music venues. Much of the housing is within walking distance to these “main” streets. I found this to be an extremely welcome change from Toledo, Ohio, where I moved from after completing my law degree. In Toledo, I walked to the video store or grocery when I fancied some fresh air, and was on the receiving end of honks and other insults. Here, I’m likely to pass many others on my walk to the pharmacy or to Sweetwaters, a local coffee shop, or back from the farmer’s market (Tuesdays and Saturdays: fresh produce, salsas, meat, and other sundries, on Sundays: flea market extravaganza), as I did this morning.

If you want to live closer to downtown Detroit, safety can be an issue. The Midtown neighborhood, experiencing a renaissance, is the perfect choice for those seeking an edgier scene. The Old Miami [www.theoldmiamidetroit.com], an excellent dive bar started by Vietnam Vets, showcases live music, and features a marvelous back yard, groomed to perfection and a startling contrast to the weed-choked, littered neighborhood. The drinks are cheap, and if it’s liquor you favor, be careful. The ladies pour and pour and pour. Honest John’s is a great sports bar a few blocks over, and culture abounds a few steps away. The Detroit Symphony Orchestra’s [www.detroitsymphony.com] home is in the beautiful Max M. Fisher Music Center. In addition to supplying classical music to metro Detroit, the venue is used for poetry slams, local artists, and this past New Year’s Eve, an amazing offering of techno pioneers for an all-night dance party. Wayne State University is a short walk to the north, and possesses many of the amenities one expects of a first-class campus: theatre, lectures, music and restaurants. Try the Cass Café [www.casscafe.com], a super place to grab lunch. The vibe is Case-esque. Finally, even Fido will love Midtown. Canine to Five [www.detroitdogdaycare.com] is a doggy daycare right on Cass Avenue. In addition to daycare, Canine to Five offers grooming and boarding. If you work downtown, it’s very convenient- plus, your dog will wear itself out yapping and chasing the other pooches. Housing in Midtown will be cheaper than most communities- either buying or renting.

If you’re thinking of raising a family, or already have one, you will most likely be interested in an area with a good public school system. These areas tend to be further from downtown Detroit, with higher property values: Birmingham, Bloomfield, Canton, Livonia, Northville, Plymouth, and Rochester, to name a few. A few have a nice “Main Street” feel- Birmingham is home to two movie theaters, tons of upscale restaurants and bars, and tiny shops full of expensive, exclusive items, all in a very walkable setting. Rochester is more quaint, but just as charming and accessible.

What to Eat

One simply cannot go hungry in Detroit. Detroit is home to some of the absolute best ethnic foods—including Lebanese, Greek, Mexican, Italian, Polish, Soul Food, and a little category I like to call Coney. Seriously, it’s a good thing I do all that walking.
If your experience with Middle Eastern food starts and ends with buggy on wheels parked on Union Street, then prepare to have your mind blown. Dearborn and Dearborn Heights, west of downtown, have pita, hummus, fatoosh, kibbe, tempeh and other delicacies resplendent to satisfy any palate, from novice to expert.

Greektown, located on the east side of downtown, is a gem. Turn down one street and the grit and grime of downtown melts away to an avenue of shops, restaurants, and delightful Greek music piped into the street. A popular spot for lunch for the working crowd, Greektown stays alive into the night- St Andrews Hall [http://www.motorcityrocks.com/stan.htm], a fantastic place for live music, is blocks away, and of course, Greektown Casino [www.greektowncasino.com] bumps into the wee hours. Did I mention the food? You haven’t had baklava till you’ve had it in Greektown.

Mexicantown offers yet another authentic touch. The signs on the buildings are in both Spanish and English, if there’s English at all. The menus reach beyond the usual suspects: the other morning, I had a dish made of scrambled eggs and cactus. Delicious! Plus the margs are great, strong, and cheap (I know the virtues important to an OU crowd).

Roma Café [www.romacafe.com] in the Eastern Market neighborhood is the oldest Italian restaurant in Detroit. It’s a bit like stepping back in time- the wait staff wears tuxedos, and one gets the feeling important deals and weighty political discussions are being had at every table. Plus, the chicken parm is out this world.

Detroit’s Hamtramck neighborhood [http://www.waynecounty.com/commun/hamtramck.html] is Polish pride served with style. The New Palace Bakery is a personal favorite- I bought nut rolls to take to a family gathering in Pittsburgh, Penn. – a tough crowd, considering my grandmother’s maiden name is Pacheski. The nut rolls were a hit, so were the pierogi, chruschici (cookies), and placek (coffeecake). The prices are more than fair, and the high school aged girls who work there all speak Polish. The lines for paczki on Fat Tuesday are rumored to wrap around the block, but ordinarily the line is tolerable.

Detroit takes its soul food seriously, as well. Soul food, into which I’m lumping bar-b-que, is important because its identity is uniquely American. Like its cars, and its music, Detroit prides itself on all things “homemade”. Beans ‘n’ Cornbread [www.beanscornbread.com], located in Southfield, is the top of the heap. Calling itself a “soulful bistro,” Beans ‘n’ Cornbread’s menu features items like fried catfish fingers, the Harlem burrito, Hoppin’ John and cornbread dressing.

In my opinion, the last word on bar-b-que in this city belongs to Slows, refined hole-in-the-wall spot east of the old Tiger Stadium. As an amateur bar-b-que aficionado (i.e. I will eat from roadside stands, trucks, trailers, upscale joints, dives, etc. in pursuit of the perfect rib), Slows [www.slowsbarbq.com] is the ticket. The meat, (which ranges from brisket to pork to chicken to beef) is served “naked,” ready to be dressed tableside with a bevy of homemade sauces. The sides are incredible: mac‘n’cheese, slaw, sweet potato casserole and more. Finally, the beer selection rocks.

Now, for the dark horse: I suppose my obsession with diners began in high school, when friends and I indulged in eggs, waffles and endless coffee at Waffle Houses and truck stops. And of course, my time at OU supported my habit: just writing this, my cravings for Union Street’s garbage omelets are audible. But there’s no place like the Detroit Metro area for a quick bite in a diner atmosphere. “Coney Island” or more popularly, “Coney’s,” are everywhere. They come in different variations: “Alex’s Coney Island,” “National Coney Island,” and sometimes, the word “coney” is not even in the title. But these smaller diner-style restaurants guarantee a few things: hot coffee, good fries of the shoestring variety, and of course, the coney dog: a hot dog juiced up and souped up with an assortment of accoutrements- onions, chili, cheese, you name it.
To understand the coney dog, one must start at Lafeyette Coney, in downtown Detroit. Here’s a sample order: “one up on two, light onion, heavy chili, with hot red pepper flakes and a Diet Vernors over ice on the side.” All walks of life frequent this Detroit Landmark. As with most all-night joints, the later it gets, the crazier it gets. See above reference to Union Street.

What to Do

Motown is not a nickname without reason. Although Berry Gordy packed up for L.A. decades ago, the reverence for music in Detroit is alive and well.

A few weeks ago, I stopped by the Oak City Grille here in Royal Oak. I figured I’d grab a spot at the bar and listen to a band I’d read about the in the paper. The place was swarming with people who all had the same idea. Once two seats finally opened up, beers were ordered, and fantastic music (no cover!) was enjoyed: the Gypsy Strings [www.myspace.com/gypsystringsofdetroit], a trio, performed well into the night. This is no extraordinary event: many smalls clubs, large clubs, restaurants and bars feature local artists. Midtown Underground [www.midtownunderground.com], a sweet funk band, plays all over and is definitely worth catching. Also, the Detroit Metro area has tons of indoor and outdoor venues that can host huge names. I saw the Red Hot Chili Peppers at the Palace of Auburn Hills [www.palacenet.com], a large indoor venue about 40 minutes north of the city. The tickets were under $60/person, even with all the convenience charges. The beers were seven bucks a pop, but you can’t have it all.

The list of homegrown talent isn’t short, either. Kid Rock, Eminem, Bob Seger, The White Stripes, Aretha Franklin are just a few with ties to Michigan.

If you’re the sports-loving type, then you, too, will have no less than four pro-sports teams to root for, and no, that does not include the University of Michigan. The Lions, The Tigers, The Red Wings, and The Pistons all play at home in Detroit, or close to it. Tickets are relatively affordable; even Tigers tickets can be had for under $15- which is pretty remarkable considering last season’s record. Comerica Park, home of the Tigers, is a fabulous place to see a game.

History is rich, too. The Charles H. Wright Museum of African-American History [www.maah-detroit.org] is housed in a newer building. Here’s an offering from the museum’s permanent collection, “And Still We Rise”:

“The journey begins in prehistoric Africa, the cradle of human life. Guests then witness several ancient and early modern civilizations that evolved on the continent. Crossing the Atlantic Ocean, they experience the tragedy of the middle passage and encounter those who resisted the horrors of bondage, emancipated themselves and sometimes took flight by way of the Underground Railroad. Throughout this trip, the efforts of everyday men and women who built families, businesses, educational institutions, spiritual traditions, civic organizations and a legacy of freedom and justice in past and present-day Detroit are hailed.”
- http://www.maah-detroit.org/exhibitions/and_still_we_rise.html

The Henry Ford [www.hfmgv.com] is another must-see. This “history destination” brings the American Experience early American life via Greenfield Village, a pseudo-town that shows the sights, sounds and settings of America’s past. Try the Ford Rouge Factory Tour and witness the intricate operation of manufacturing. The Henry Ford is purely American, and proud of it.

The Detroit Institute of the Arts [www.dia.org] is also worth the trip. An Ansel Adams exhibit runs through March, and though the collection is currently abbreviated due to construction, it is more than worth the “suggested” donation of $6/ per adult. Be sure to check out Detroit Industry, the enormous frescoes by Diego Rivera, which he considered his most important American work.

Finally, the state of Michigan is rich in natural beauty. North Michigan, which refers to the northern part of the Lower Peninsula, is border on both sides by Great Lakes, and as a result, has gorgeous lakeshores ripe for boating, sailing and swimming. The “U.P.” refers to the Upper Peninsula of Michigan, and it too possesses abundant wild landscapes. An overnight canoe trip in the fall with future husband and beagle consisted of 20+ miles of unbelievable foliage, and hardly a soul to share it with (nice!). Outfitters abound, and so do pet-friendly, cheap motels on the way up. If you ask for pasties, which are a regional delicacy that resemble meat pies, make sure you say PAST-EE, not PAY-STEE, like this author; else they will recommend a trip to Las Vegas.

What to Read

An article for Scripps alums isn’t complete without a shout-out to our local publications in Detroit. Hour Magazine [www.hourdetroit.com], produced right in Royal Oak, is a monthly magazine spotlighting local events, restaurant reviews, and offering profiles of the movers and shakers. Detroit is one of those lucky American cities that actually have two newspapers- The Detroit News [www.detnews.com] and the Detroit Free Press [www.freep.com]- both excellent with very good local news coverage, as well as national. The tabloid style Detroit MetroTimes [www.metrotimes.com] and Real Detroit [www.realdetroitweekly.com] are great, too, if you can get past the sheer number of scantily clad women in their advertisements. A number of other rags are attuned to specific interests or groups: Between the Lines [www.pridesource.com], a gay and lesbian paper, and the various community-specific papers that are delivered or available for free, such as the Birmingham Eccentric [www.observer-eccentric.com].

City profile: Columbus ...

2007-09-13T12:47:00.001-07:00

Not to be Overlooked

Forget what you think you know about this former cowtown. Columbus is one of the fastest growing metro areas in the Midwest and is the 15th largest city in the country. With Midwest values and a reasonable cost of living, this varied and much-growing city has a lot to offer the young professional crowd.

On the economic front, Columbus has the best economy in Ohio and the 7th strongest economy in the nation. This is according to a 2006 study done by Policom Corp., which determined the rankings of the nation’s 361 metropolitan areas by analyzing standard of living, income, job availability, unemployment conditions and other economic factors.

Just to name a few of the major players that help invigorate this city’s economy, Columbus serves as the headquarters for Cardinal Health, Limited Brands, Nationwide Insurance, American Electric Power and Battelle (the world’s largest private research institution). Two great places to start a job search in Columbus are columbus.careerboard.com and columbusjobs.com.

But it’s not just the economy that helps fuel this city. Columbus has many lively neighborhoods with their own unique offering of restaurants, pubs, coffee houses and specialty shops.

One of these popular areas is the Short North (theshortnorth.com). Located just north of downtown, most of the action can be found along High Street. The first Saturday of every month offers the perfect opportunity to grab a couple of friends and explore this part of town, when the art galleries and shops stay open late for Gallery Hop. Be prepared for a crowd however, since not even inclement weather can keep hoppers away from the galleries, restaurants and bars.

Another highlight of the Short North is the North Market. This indoor shopping market is filled with independent merchants and artisans who offer everything from fresh, local produce, fish and free-range meat to kitchen gadgets and a custom framing store. Also found in the North Market is Jeni’s Ice Creams. Signature flavors like salty caramel, dark cocoa gelato and Thai chili have helped to put this shop on the map. In fact, in 2005, owner/operator Jeni Britton was named a Tastemaker by Food & Wine magazine, an award given to “top young talents who’ve changed the world of food and wine by age 35.”

Bordering the Short North is the Arena District (arena-district.com). This is the site of Nationwide Arena where Columbus’ NHL team, the Blue Jackets, play. In addition to many restaurants and a movie theater, the Arena District boasts several bars and a few clubs. For cheap drinks it’s hard to beat It’s Brothers Bar and Grill (aka Brothers), Gaswerks or The Lodge Bar. All are within walking distance of each other and offer generous happy hour specials. If looking for a more fashionable scene or someplace to dance, check out Sugar or its sister club Spice.

On the other side of downtown Columbus lies German Village (germanvillage.com). Brick streets run through this historic section of the city situated primarily between Livingston Avenue and Greenlawn Avenue east of South High Street. There are numerous restaurants in German Village, but one that can’t be missed is Thurman Café, known for its humongous burgers and hefty portions. The wait can be long even on weeknights, so be sure to arrive early and before you are hungry.

For an after-dinner treat check out The Book Loft also located in German Village. It’s a 32-room bookstore that is unparalleled. Maps are provided for visitors at the front door, but each room is clearly labeled, so feel free to wander.

While these three downtown locations are quite trendy and offer plenty of places to patronize, they can be quite pricey for living. To help your rent or mortgage payment go further, living in the suburbs is a great solution, and downtown is never more than a 20-minute (or less) drive away. To get a clearer picture, check out an illustration of surrounding neighborhoods on the Columbus Chamber of Commerce Web site (http://www.columbus.org/lifestyle/neighbor.aspx). Clicking on the neighborhoods in the illustration will open a PDF with information specific to that area. Because of their locations and easy access to downtown, I’m partial to Upper Arlington and Grandview in the near West vicinity and Hilliard and Dublin in the Northwest.

But this city isn't just a great place to live. With events like the Columbus Arts Festival, it’s also a great place to visit. Kick-off summer along the Downtown Riverfront at this four-day street festival when over 300 nationally acclaimed artists display their work. In addition to the artwork, there’s also gourmet fare from local restaurants as well as live performances to enjoy. Then in July, return to the Riverfront when 500-700 thousand people flock to downtown to taste award winning ribs from around the country and to listen to live music performances at the Jazz and Rib Fest.

Columbus may not be a booming metropolis, but it certainly isn’t a cowtown. It’s a growing city that somehow has kept its small town-feel, and there lies its charm. Ready to take a closer look? For additional information on Columbus, check out the detailed article on Wikipedia.com at http://en.wikipedia.org/wiki/Columbus,_Ohio.

Lezlie Grubb is an Account Executive at GSW Worldwide, a pharmaceutical advertising agency in Columbus, Ohio.

Welcome ...

2007-09-13T12:28:00.000-07:00

This blog has been started by the Society of Alumni and Friends of the E.W. Scripps School of Journalism at Ohio University.

Our purpose is to promote the general welfare of the School of Journalism and its alumni and friends. The society is a self-sufficient organization run and maintained by alumni and friends of the School of Journalism.

We're hoping the blog will serve a few purposes: to reach out to Scripps students and offer advice, to notify students of job openings, to maintain a running dialog between Scripps grads, students and professors. (And surely some other uses, but that's all we've got right now.)

Soon the blog will be linked to Scripps' new website, so make sure to check it out there.